Swiss watchmakers, who once dismissed smartwatches as short-lived gadgets, are now racing to grab a share of a fast-growing market via technology partnerships and stepping up investments.
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81 published items with the word (s) or phrase Tissot in News, Trends, Videos, Photo galleries, Agenda and sorted by "date descending".
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![]( "Swiss watchmakers change tack to embrace smartwatches")
Swiss watchmakers change tack to embrace smartwatches -
![]( "A week of innovation, trendsetting and world premieres in store for Baselworld 2016")
A week of innovation, trendsetting and world premieres in store for Baselworld 2016The worlds of watchmaking and jewelry are abuzz as the two industries prepare for their major annual trade show in Basel, Switzerland.
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![]( "Top cricket star endorses Tissot watches")
Top cricket star endorses Tissot watchesInternational cricket star Virat Kohli has just signed on as Swiss luxury watchmaker Tissot’s male brand ambassador for India.
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![]( "Tissot Official Timekeeper of Chinese Basketball Association")
Tissot Official Timekeeper of Chinese Basketball AssociationThe Swiss watch brand has been named Official Timekeeper and Watch of the Chinese Basketball Association league in a five-year agreement announced on Wednesday.
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![]( "Tissot unveils “This is your time” campaign")
Tissot unveils “This is your time” campaignThe campaign, featuring the brand’s ambassadors, French NBA player Tony Parker and Chinese actor Huang Xiaoming, emphasizes on the milestones in one’s life and the moment when you dare to move forward.
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![]( "Swiss watch exports slide as China, other Asia demand plummets")
Swiss watch exports slide as China, other Asia demand plummetsSwiss watch exports posted the biggest quarterly export drop since 2009 in the third quarter as plummeting sales in Hong Kong and China spread to other Asian markets in September.
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![]( "The NBA and Tissot announce global partnership")
The NBA and Tissot announce global partnershipIn a groundbreaking move, the Swiss watch brand has become the official timekeeper of the NBA, WNBA and the NBA D-League.
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![]( "Tissot named official timekeeper for Rugby World Cup")
Tissot named official timekeeper for Rugby World CupSwiss watch brand Tissot has been named the official timekeeper for the upcoming Rugby World Cup, which is predicted to break previous attendance and viewing records.
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![]( "Turbulent time for Swiss watchmakers in China")
Turbulent time for Swiss watchmakers in ChinaSwiss watchmakers are facing turbulent times in one of their top markets, as the already shrinking luxury sales in China are compounded by the recent devaluation of the yuan.
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![]( "Tissot unveils a commemorative Baku 2015 watch")
Tissot unveils a commemorative Baku 2015 watchThe Swiss watchmaker, official timekeeper of the first European Games, taking place in Baku, Azerbaijan from June 12 to June 18, has created a sports timepiece in the spirit of the event: the Tissot Quickster Baku Spe...