Tommy Now, the multi-media See Now Buy Now runway show developed by Tommy Hilfiger, has a new destination: Shanghai. Where the designer will present a clothes designed in part by Formula One star Lewis Hamilton.
Fashion cars and fashion have always been good friends. Just ask Tommy Hilfiger, who on Tuesday announced a multi-year partnership with Mercedes Benz to be the Formula One world champion team’s official apparel partner.
Pentland Brands, the owner of Speedo, Berghaus and Canterbury, has promoted Chirag Patel to Chief Operating Officer. In his new role, he will drive growth through the acquisition of new brands and footwear licenses.
A meeting in south India earlier this month brought women workers, manufacturers and brands together for the first time in a bid to map the role of homeworkers in the shoe industry and improve working conditions.
Japan-based Goldwin acquired a minority stake in Woolrich International and formed an industrial and financial partnership with Woolrich. Together, they will launch the new premium Woolrich Outdoor label in fall 2018.
Tommy Hilfiger is taking Tommy Now on the road again. His latest destination? London. His star runway attraction? Brand ambassador Gigi Hadid. His show location? The Roundhouse, the legendary temple of Rock n Roll.