The New York-based cosmetics company has created an online augmented reality try-on service for its CoverGirl brand, allowing consumers to experiment with full makeup looks without having to download an app.
Franck Marilly (ex-Chanel Managing Director) will take up the position of President and CEO of Shiseido Group Europe, the Middle East and Africa (EMEA) as of January 1, 2018, taking over from Louis Desazars.
Shiseido said on Wednesday it expects both full-year net sales and operating income to exceed previous forecasts and reach record highs, resulting from the profit of its sale of Zotos to Henkel for $485 million.
Multi-brand e-commerce beauty site Purplle has appointed Pooja Acharya as Chief Beauty Officer, a role that will see her introduce Purplle into a physical retail format and introduce more international brands.
Shiseido Americas Corporation, the US-based subsidiary of Tokyo-based Shiseido has appointed Susan Jurevics as its new President of Bare Escentuals Beauty, Inc. to lead all aspects of the BareMinerals brand.