Women’s ethnic wear brand, Biba, has partnered with strategic creative and digital solutions business, Publicis India, and will create a new range of media campaigns and brand strategies to promote growth.
Luxury titan Bernard Arnault on Friday confirmed that LVMH is already actively using blockchain for several of its luxury brands, as the French billionaire and high-tech fan presented the latest Innovation Award.
The Italian menswear trade show has chosen Glenn Martens' Y/Project as the guest of honour for its next January edition. The label will therefore be showing in Florence this season, and not its hometown Paris.
China-based online fashion brand Club Factory has appointed the Bollywood actor Ranveer Singh and Miss World Manushi Chhillar as brand ambassadors for its first pan-India multi-media advertising campaign.
Renzo Rosso, owner of Diesel, has starred in a humorous Facebook video recounting that label's CEO has left the brand and now the search is on for a "chair" executive officer -- ahead of the post's actual recruitment.
At the helm of Y/Project for four years now, Belgian designer Glenn Martens presented on Wednesday his latest men's collection for the Paris-based fashion label, mixing medieval references with 90s accents.