As Tranoï and the French Fashion Federation join forces, and Who’s Next and Mode & Objet confirm their dates, French trade shows are preparing their return, after cancelling several editions due to the pandemic.
The online edition of the Parisian textile/apparel trade show recorded a strong rise in audience compared to last autumn. Its next physical edition, originally planned for July 2021, will be held instead in September.
The February session of Première Vision Paris once again won’t be staged physically, and will be replaced by a digital version scheduled on February 15-19, benefiting from several innovations in its e-marketplace.
The resurgence of Covid-19 in Europe is increasing the uncertainty surrounding September fashion events. Trade show and fashion week organisers are trying to cope, amidst postponements, cancellations and online options.
Due to the health protection measures prompted by the Covid-19 crisis, the benchmark textile sourcing show scheduled on September 15-16 has been forced to cancel its physical edition, replacing it with a digital one.
Wanting to reduce volumes and get to know their suppliers better, French buyers are gradually reconsidering their sourcing, both in terms of zones and rhythms, according to the Institut Français de la Mode.
A survey by IFM/Première Vision, to which FashionNetwork had priority access, shows that price and style are no longer the main obstacles to buying sustainable fashion products in France, Italy, Germany and the USA.
The denim trade show continues with its itinerant formula, and will be held at Milan’s Superstudio Più venue on May 28-29. The session will put the industry’s sustainable initiatives in even sharper focus.