The Richemont-owned jewellery brand has chosen Earth Day to symbolically join the Carbon Neutral Challenge launched in 2019 by Gucci CEO Marco Bizzarri, with the goal of reducing greenhouse gas emissions.
After a disappointing Q3, the Kering group’s powerhouse bounced back to generate a revenue of €9.7 billion, up 31%, driven by direct-to-consumer sales and thanks to even more upmarket products and multiple initiatives.
Faced with consumers who are increasingly demanding in terms of brand values, luxury labels are undergoing a sea change, extending their vision beyond products. Gucci more than others, through its unique initiatives.
Kering's fashion powerhouse Gucci plans to reopen prototype activities at one of its main Italian sites next week after reaching a deal with unions on health and safety measures for workers, it said on Saturday.
The Italian executive, who joined the luxury house in 2015, has occupied the position of executive vice president for merchandising and global markets since 2018, playing a central role at the company.