With production company Division, FashionNetwork.com has analysed the way digital tech and the pandemic have forced labels to rethink how they express themselves, many using virtual catwalk shows as a novel tool.
French group Kering said Wednesday it will sell a further $1 billion worth of shares in Puma as it continues to unwind its investment in the sneaker and sportswear maker to focus on higher-end luxury brands.
This week, following in the footsteps of mighty conglomerates like LVMH and Kering, New Guards launched its own eyewear division, spearheaded by Francesco Ragazzi, the creative director and founder of Palm Angels.
Gucci’s experimentation in the digital world – from la mode to marketing – has extended into a new terrain, NFT, as the house has moved to participate in Christie’s debut online auction named Proof of Sovereignty.
With digital screens now ubiquitous, the eyewear producer has launched the ‘Blue & Beyond’ project, equipping some of its labels’ models with anti-blue light, photochromic UV protection lenses, a luxury industry first.
The luxury goods sector could shrug off the hit from the coronavirus crisis as early as this year as Chinese and U.S. shoppers help sales recover to pre-pandemic levels, consultancy Bain said on Monday.
Gucci plans to stage its next runway show in Los Angeles, the first time the Florentine marque has staged a show in the United States in six years. In the label's centennial year, it will hold a catwalk event on Nov. 3.