The Winston-Salem, NC-based apparel group posted its results for Q1 2018 on Tuesday, with sales benefitting from the positive impact of recent acquisitions and the strong performance of the company’s Champion brand.
HanesBrands has completed its acquisition of specialty intimates retailer Bras N Things, which operates a $144 million business throughout Australia, New Zealand and South Africa both in store and online.
Hanesbrands saw sales climb 2 percent in the third quarter ended Sept. 30, to $1.8 billion, returning to organic sales growth, for the first time in eight quarters. The firm now expects full-year sales of $6.45 billion.
The ubiquitous athleisure trend is expected to be central to the growth of the global intimate apparel market over the next five years with sports bras becoming a leader among versatile and fashionable innerwear.