London-based Graff Diamonds is the latest luxury name to enter the fragrance arena with a new deal that sees it partnering with Inter Parfums on an exclusive worldwide project to launch a fragrance portfolio.
The Unlike Any campaign highlights Misty Copeland, Natasha Hastings, and four additional female athletes' achievements and athleticism. The campaign films feature each athlete's physical prowess with spoken-word poems.
One of the greatest jewelers in the world, English company Graff Diamonds, wasn’t present in Paris until now! According to our sources, it has secured a coveted spot in the French capital's Vendôme Saint-Honoré area.
The major international event for watch and jewellery makers opens this year on rather unstable ground after years of strong growth as it faces a weakened euro and in particular stiff competition from the likes of Apple.