Amazon.com launched a Hindi version of its mobile website and app for Android smartphones in a bid to make deeper inroads into India’s fast-growing e-commerce market, stepping up its battle with Walmart’s Flipkart unit.
Koovs continues to be lossmaking but its losses are reducing as margins improve and its recent funding round has left it confident of future growth in a market where only 1% of sales currently happen online.
Koovs reported a better set of results for the first half as it sold more full-price product and boosted brand awareness. But profits remain elusive and the company must close a funding round to generate marketing cash.
Chinese fashion etailers such as Shein and Ali Express are gaining popularity in India, due to a strong social media presence, and these Chinese e-commerce stores are now averaging 10,000 to 15,000 orders daily.
London-based e-tailer Koovs.com has beaten larger e-commerce rivals like Flipkart, Amazon, Paytm, Snapdeal and others by topping the customer experience list in India, according to a Forrester survey.
Amazon.com Inc launched its two-hour delivery service in Singapore on Thursday, marking the e-commerce giant's push into populous Southeast Asia and its first head-on battle with its Chinese rival, Alibaba Group Holding.