Not every designer inspires to be a revolutionary artist. Some have more direct goals, like creating empowering and wearable clothes for multiple situations. Like Hellessy, by ex-expert merchandiser Sylvie Millstein.
Farfetch unveiled its new service on Wednesday — Pre-Order. It will offer early access throughout the season for all Farfetch customers to tap into the newest products, rather than being just a VIP service.
In a month that's shaping up to be huge as far as luxury deals are concerned, the latest news is that LVMH is boosting its stake in Off-White. Virgil Abloh's streetwear label will now be 60% owned by the French giant.
This week, following in the footsteps of mighty conglomerates like LVMH and Kering, New Guards launched its own eyewear division, spearheaded by Francesco Ragazzi, the creative director and founder of Palm Angels.
The trading environment may have been volatile but luxury giant Richemont still managed to see net profit rising almost 40% in the financial year to the end of March, beating forecasts by a wide margin.
Farfetch has reported another big leap forward in terms of gross merchandise value (GMV) and digital platform GMV as it continues benefit from consumers shifting online both generally and due to the pandemic.
Covid-19 has boosted e-tail, especially for multibrand sites and leading luxury labels, according to a study by Bernstein for Altagamma. An evolution that means other labels need to rethink their commercial strategy.
Farfetch has unveiled a major new global brand campaign called The Perfect Match. Linked to its #onlyonfarfetch theme, it comes as it continues to stress that a “commitment to the boutique community” is “at its heart”.