Walmart will meet large consumer goods companies and advertising firms for the first time in New York next week to pitch its advertising business, as it plans to become a platform for other companies to reach customers.
Visa has appointed Sujatha V Kumar as the head of marketing for India and South Asia. Kumar joins Visa from technology giant Google where she was the head of brand & reputation, marketing, and strategy.
Luxury’s strength was prominent in the latest Interbrand ranking of the Best Global Brands Thursday, but even the biggest names couldn’t rival digital when it came to the brands that are key for consumers.
A recent study of teenagers’ conversations by Engagement Labs has found that they are moving away from traditional youth brands such as Abercrombie & Fitch, as Nike continues to cement its position as a Gen-Z favorite.
A western Indian state has eased a ban against single-use plastic, just over a week after it was imposed, following what sources said was intense lobbying by multinational companies for softer rules and extensions.