Luxury watchmakers Bulgari and Breitling and a handful of Swiss brands are gathering in Geneva this week for a scaled-down industry exhibition, braving the coronavirus pandemic to try to revitalise demand.
Cartier maker Richemont on Monday named group veteran Jerome Lambert as chief executive officer, as the luxury goods group posted a 10 percent gain in the five months to Aug. 31 on strong Asia revenues.
Online retail giant Ebay has extended its authentication program to watches this week, in a move to limit the number of fake timepieces being sold on its platform, increasing consumer confidence in the items being sold.
The growing importance of ‘hard luxury’ was further illustrated on Thursday as Yoox-Net-A-Porter’s high-end menswear arm Mr Porter announced the launch of its new watches offer combining commerce with content.
A boom in online luxury goods sales is finally convincing high-end watchmakers, long sceptical that customers would pay thousands to buy intricate timepieces on the web, to step up their investments in e-commerce.
At the Baselworld luxury watch fair -- which runs until March 27 in Basel, Switzerland -- Swiss watchmaker Breitling launched its "Squads" initiative, creating teams of ambassadors who all excel in a specific field.