H&M is linking up with Jeremy Scott/Moschino for its big collaboration this November and it chose Coachella and Gigi Hadid to reveal it in an Instagram Live chat that hints at innovative marketing for the collection.
The Swedish clothing giant will launch its fourth "Close The Loop" denim collection -- made from recycled cotton -- October 5. The six new limited-edition pieces will go on sale in H&M stores and online at www.hm.com.
H&M’s next autumn/winter designer collaboration will be with one of London Fashion Week’s most popular names, Erdem and Baz Luhrmann will “bring the collection to life through his unique storytelling,” the company said.
Kenzo creative directors, Carol Lim and Humberto Leon, will bring the brand's vibrant and playful spirit to H&M on 3 November, 2016. The collaboration will include collections for men and women, as well an accessories...