Ustraa, the men's grooming brand from Happily Unmarried, has launched a new campaign titled 'Ustraawale', featuring Bollywood actor, Siddhant Chaturvedi.
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26 published items with the word (s) or phrase Publicis in News, Trends, Videos, Photo galleries, Agenda and sorted by "date descending".
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![]( "Ustraa launches campaign with actor Siddhant Chaturvedi")
Ustraa launches campaign with actor Siddhant Chaturvedi -
![]( "Biba ties up with Publicis India for communications")
Biba ties up with Publicis India for communicationsWomen’s ethnic wear brand, Biba, has partnered with strategic creative and digital solutions business, Publicis India, and will create a new range of media campaigns and brand strategies to promote growth.
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![]( "Bernard Arnault confirms LVMH testing blockchain; but demurs on the Pinault environmental project, as he presents his group’s Innovation Award")
Bernard Arnault confirms LVMH testing blockchain; but demurs on the Pinault environmental project, as he presents his group’s Innovation AwardLuxury titan Bernard Arnault on Friday confirmed that LVMH is already actively using blockchain for several of its luxury brands, as the French billionaire and high-tech fan presented the latest Innovation Award.
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![]( "Flipkart and Myntra ramp up TV advertising")
Flipkart and Myntra ramp up TV advertisingFlipkart and its fashion arm Myntra have greatly increased their television advertising following the business’ Walmart acquisition last summer. The businesses have also heavily promoted their sales.
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![]( "Y/Project named as guest brand for Pitti Uomo 95")
Y/Project named as guest brand for Pitti Uomo 95The Italian menswear trade show has chosen Glenn Martens' Y/Project as the guest of honour for its next January edition. The label will therefore be showing in Florence this season, and not its hometown Paris.
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![]( "Club Factory appoints Raveer Singh and Manushi Chhillar as brand ambassadors")
Club Factory appoints Raveer Singh and Manushi Chhillar as brand ambassadorsChina-based online fashion brand Club Factory has appointed the Bollywood actor Ranveer Singh and Miss World Manushi Chhillar as brand ambassadors for its first pan-India multi-media advertising campaign.
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![]( "Advertisers look to online ads for brand growth: Zenith")
Advertisers look to online ads for brand growth: ZenithMoney spent on online advertising has risen rapidly, a leading forecaster said, despite talk about firms trimming digital ad budgets as they question the medium’s effectiveness.
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![]( "Diesel plays on CEO departure with Facebook video")
Diesel plays on CEO departure with Facebook videoRenzo Rosso, owner of Diesel, has starred in a humorous Facebook video recounting that label's CEO has left the brand and now the search is on for a "chair" executive officer -- ahead of the post's actual recruitment.
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![]( "Salon du Luxe returns to Paris July 11")
Salon du Luxe returns to Paris July 11For its third edition, the Salon du Luxe -- created by Laura Perrard -- will highlight the new rules of the luxury game. Around one thousand visitors are expected to attend at the Maison de la Chimie.
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![]( "Y/Project: medieval-meets-90s cool")
Y/Project: medieval-meets-90s coolAt the helm of Y/Project for four years now, Belgian designer Glenn Martens presented on Wednesday his latest men's collection for the Paris-based fashion label, mixing medieval references with 90s accents.
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![]( "Provalliance: Jean-Philippe Sionneau devient directeur de la communication")
Provalliance: Jean-Philippe Sionneau devient directeur de la communicationLe groupe français spécialiste de la coiffure (propriétaire des marques Franck Provost, Saint Algue…) recrute Jean-Philippe Sionneau (ex-Aigle, Le Coq Sportif) à la direction de la communication.
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![]( "Le salon VivaTech placé sous la direction de François Bitouzet")
Le salon VivaTech placé sous la direction de François Bitouzet...ses fonctions à l'issue de la prochaine édition prévue du 15 au 18 juin prochain.François Bitouzet Initié en 2016 par Publicis Groupe et le Groupe Les Echos, le salon est devenu l'incarnation événementielle de la "...
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![]( "Publicis acquiert la plateforme de marketing Profitero")
Publicis acquiert la plateforme de marketing Profitero...Le groupe Publicis a annoncé mardi 4 mai l'acquisition de Profitero, une plateforme technologique spécialisée qui permet aux marques d’accroître leurs ventes et leur rentabilité sur les sites d’e-commerce.
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![]( "LVMH: Publicis rafle le budget média pour la France et le Royaume-Uni")
LVMH: Publicis rafle le budget média pour la France et le Royaume-Uni...En compétition contre GroupM (WPP), c’est Publicis Média qui remporte le budget média du numéro 1 mondial du luxe sur ces deux pays clés, alors qu’il a déjà en main le budget pan-européen, à l’exception de l’Italie.
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![]( "Connections, le salon de l’industrie créative retrouve son salon les 1er et 2 décembre")
Connections, le salon de l’industrie créative retrouve son salon les 1er et 2 décembre...communication de marques de luxe, d’agences de publicité et de médias – sont annoncés des jurés des entreprises Chanel, Publicis, Google, Condé Nast, Chloé, Gucci Beauty, Coty, Estée Lauder, L’Oréal Luxe, PSA Peuge...
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![]( "LVMH: la bataille pour s’adjuger le budget médias en France et UK est lancée")
LVMH: la bataille pour s’adjuger le budget médias en France et UK est lancée...lancée depuis deux semaines et opposerait les agences GroupM et Publicis Media.La campagne pour la collab Louis Vuitton avec le designer japonais Nigo Pour rappel, à l’été 2019, Publicis Media avait remporté le budget...
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![]( "Vivatech, entre retour des grands événements et ambitions européennes")
Vivatech, entre retour des grands événements et ambitions européennes...pas contents, le vrai boss de VivaTech, c’est Emmanuel Macron", souriait le codirecteur du rendez-vous, Maurice Lévy (Publicis Groupe) pour la conférence de lancement de cette édition. Emmanuel Macron dont la visit...
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![]( "Celio: Damien de Blignières nommé vice-président digital, data et branding")
Celio: Damien de Blignières nommé vice-président digital, data et branding...réseaux sociaux", ainsi que le décrit son nouvel employeur, Damien de Blignières a travaillé pour des groupes comme Publicis USA et Banijay Group (production télé), avant de lancer la société Bon-privé.com, spécial...
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![]( "Publicis annonce un plan d'économies de 500 millions d'euros")
Publicis annonce un plan d'économies de 500 millions d'euros...Publicis a annoncé lundi un plan d’économies de 500 millions d’euros “pleinement effectif en 2020” et proposé de réduire son dividende de moitié pour s’adapter à la dégradation du marché publicitaire liée au corona...
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![]( "Les publicitaires fortement impactés par le coronavirus")
Les publicitaires fortement impactés par le coronavirus...de Tokyo et les élections aux États-Unis, semble s'annoncer comme l'une des pires pour des géants comme WPP, Omnicom, Publicis et IPG, alors que l’économie est en chute libre.Des cadres de l'industrie de la publici...
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![]( "Publicis acquires e-commerce software company Profitero for 200 million euros")
Publicis acquires e-commerce software company Profitero for 200 million euros...French advertising company Publicis SA said on Tuesday it would acquire Profitero, a global e-commerce software platform as it seeks to step up its clout in the online retail sector.
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![]( "Edited appoints Kofoid new CEO")
Edited appoints Kofoid new CEO...company's transition towards AI-driven conversation intelligence. Previously, Kofoid also held senior leadership roles at Publicis Groupe and DoubleClick/Performics.Karen McCormick, chief investment officer of vent...
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![]( "Publicis snaps up LVMH's media budget for France, UK")
Publicis snaps up LVMH's media budget for France, UK...Publicis Media has beaten the competition of GroupM (WPP) and snapped up the media budget in these two key countries for the world’s number one luxury group, whose European budget it already manages, except for Italy.
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![]( "With U.S. inventories tight, 'Black Friday' drags through November")
With U.S. inventories tight, 'Black Friday' drags through November...increases in the pay, but then that's going to be painful," said Andy Halliwell, senior director of retail at consultancy Publicis Sapient. "That's going to come out of the retailers' margins."JC Penney, which is o...
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![]( "Gap Inc. appoints Lisa Donohue to board of directors")
Gap Inc. appoints Lisa Donohue to board of directors...agencies. As the former CEO of Publicis Spine, as well as a member of the Publicis Groupe Management Committee, she lead the marketing giant’s digital, data, technology and talent capabilities.Prior to Publicis Spine, Donohue served as global
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![]( "Pentland names new Berghaus brand director as outdoor brand grows")
Pentland names new Berghaus brand director as outdoor brand grows...insights, brand strategy, communications planning and digital design”. He’s also worked for M&C Saatchi in London and Publicis Worldwide in Melbourne “and has been responsible for building global brand campaigns fo...
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![]( "U.S. retailers want shoppers to help Santa with curbside pickup")
U.S. retailers want shoppers to help Santa with curbside pickup...Uber drivers have started... delivering packages," said Andy Halliwell, UK-based international retail strategist at Publicis Sapient. "We're seeing sedans driving around streets full to the brim of Amazon parcels o...
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![]( "As virus-wary shoppers opt for online purchases, retailers pay the price")
As virus-wary shoppers opt for online purchases, retailers pay the price...companies are on the ropes and can't afford to," said Hilding Anderson, senior director of strategy and consulting at Publicis Sapient.Target stayed open throughout the early stages of the pandemic, but its gross m...
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![]( "Advertisers stare into the coronavirus abyss")
Advertisers stare into the coronavirus abyss...soccer tournament, Tokyo Olympics and U.S. election looks like it could be one of the worst for ad giants WPP, Omnicom, Publicis and IPG as the economy shuts down.Advertising executives told Reuters that clients ar...
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![]( "Rankin launches creative agency, industry heavyweights and key brands are on board")
Rankin launches creative agency, industry heavyweights and key brands are on board...sh production.The one-stop-shop has a staff of 80 and also has leading industry players Richard Pinder (formerly of Publicis Groupe and Crispin Porter) as CEO, and Christine Jones (who was previously at Ogilvy & Ma...
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![]( "Publicis obtiene la concesión de medios de LVMH en Francia y Reino Unido")
Publicis obtiene la concesión de medios de LVMH en Francia y Reino Unido...Tras la competencia contra GroupM (WPP), Publicis Média ha obtenido la concesión de medios de LVMH en estos dos mercados clave, que se suman a los derechos paneuropeos con los que ya cuenta (excepto Italia).
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![]( "La feria de la industria creativa Connections se celebrará el 1 y 2 de diciembre")
La feria de la industria creativa Connections se celebrará el 1 y 2 de diciembre...compuesto por líderes creativos de marcas de lujo, agencias de publicidad y medios de comunicación provenientes de Chanel, Publicis, Google, Condé Nast, Chloé, Gucci Beauty, Coty, Estée Lauder, L'Oréal Luxe, PSA Pe...
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![]( "Gap Inc. nombra a Lisa Donohue como miembro de su junta directiva")
Gap Inc. nombra a Lisa Donohue como miembro de su junta directiva...del mundo. Como ex CEO de Publicis Spine, así como miembro del comité de gestión de Publicis Groupe, dirigió las capacidades digitales, de datos, tecnología y de talento del gigante del marketing.Antes de Publicis Spine, Donohue trabajó como
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![]( "Los anunciantes contemplan el abismo del coronavirus")
Los anunciantes contemplan el abismo del coronavirus...Olímpicos de Tokio y las elecciones de EE. UU,. va rumbo de convertirse en uno de los peores para los gigantes WPP, Omnicom, Publicis e IPG debido al cese de la economía.Los ejecutivos publicitarios declararon a Re...
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![]( "Bernard Arnault, CEO de LVMH, habla sobre blockchain, innovación y espíritu de empresa")
Bernard Arnault, CEO de LVMH, habla sobre blockchain, innovación y espíritu de empresa...Fundada en 2016, VivaTech, como se la conoce comúnmente, se puso en marcha con el respaldo de la agencia de publicidad Publicis y el grupo financiero Les Echos, el equivalente francés del Financial Times, adquirido...
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![]( "Dior abrirá una flagship en los Campos Elíseos")
Dior abrirá una flagship en los Campos Elíseos...pasado por una tienda de Lancel. Hoy se ha confirmado. Christian Dior Couture retoma este espacio contiguo a la farmacia Publicis. Un elemento que valida la solicitud oficial en la Comisión Departamental de Planifi...
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![]( "Y/Project será el invitado de honor de Pitti Uomo 95")
Y/Project será el invitado de honor de Pitti Uomo 95...euros y está sostenida y dirigida por el inversor Gilles Elalouf, exdirector de la Estrategia Interactiva del grupo Publicis.
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![]( "Comptoir des Cotonniers lanza su \"fast shopping\" móvil")
Comptoir des Cotonniers lanza su "fast shopping" móvil...con una nueva experiencia de compra", afirma Dassiers. Campaña de Comptoir des Cotonniers a la entrada de Drugstore Publicis de los Champs-Elysées | foto: FashionMag Incluso antes de conocer los resultados de la p...
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![]( "Bangladesh: los compradores bajo presión después de la tragedia")
Bangladesh: los compradores bajo presión después de la tragedia...indiferentes ante el drama. Está en sus intereses expresarse para aclarar la situación", comentó Benjamin Martin de Publicis Consultant a la AFP."Ya no pueden fingir sorpresa", sobre todo porque ya ha habido un p...
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![]( "Pinterest, la nueva red social de moda")
Pinterest, la nueva red social de moda...“Todas las marcas deberían interesarse en Pinterest, enfatiza Aurélie de Labarrière, directora de la agencia Pietri Publicis Consultants (Gant, Merc London, C&A, Sojeans, Margaret Howell, Monoprix…), primera agenci...
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![]( "Gap Inc. nomina Lisa Donohue nel Consiglio di Amministrazione")
Gap Inc. nomina Lisa Donohue nel Consiglio di Amministrazione...mondiale. In qualità di ex CEO di Publicis Spine, nonché membro del Management Commitee di Publicis Groupe, ha guidato le attività digitali, i dati, la tecnologia e i talenti della società. Prima di Publicis Spine, Donohue è stata Brand President
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![]( "Dior aprirà un flagship sugli Champs-Elysées e reinventa il suo sito Web")
Dior aprirà un flagship sugli Champs-Elysées e reinventa il suo sito Web...l’indiscrezione è confermata. Christian Dior Couture ha effettivamente acquistato la location adiacente al drugstore Publicis. Un elemento che conferma la richiesta ufficiale presentata alla commissione dipartiment...
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![]( "In arrivo i primi occhiali da sole Billionaire Boys Club e Italia Independent")
In arrivo i primi occhiali da sole Billionaire Boys Club e Italia Independent...78 milioni, a causa della vendita la scorsa primavera di quote societarie di Independent Ideas (il 26% delle quote a Publicis Groupe S.A. e il 25% a Laps To Go Holding Srl) e della società Alialux Srl, con cessione...
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![]( "Italia Independent: 1° semestre in calo, ma l’EBITDA vola")
Italia Independent: 1° semestre in calo, ma l’EBITDA vola... dovuto soprattutto alla vendita la scorsa primavera di quote societarie di Independent Ideas (il 26% delle quote a Publicis Groupe S.A. e il 25% a Laps To Go Holding Srl) e della società Alialux Srl, con cessione ...
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![]( "Italia Independent cederà una quota di Independent Ideas al gruppo francese Publicis")
Italia Independent cederà una quota di Independent Ideas al gruppo francese Publicis...Italia Independent Group di Lapo Elkann cederà a Publicis, gruppo francese leader nel marketing e nella comunicazione, una quota detenuta in Independent Ideas. L'intesa definitiva è attesa per l'inizio del 2018.
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![]( "Martin Fourcade è il nuovo testimonial di Rossignol")
Martin Fourcade è il nuovo testimonial di Rossignol...tra le strade di Parigi con la modella Marizanne Visser per la nuova campagna promozionale di Rossignol, prodotta da Publicis Parigi.
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![]( "Christopher Kane: Nikolas Talonpoika è il nuovo CEO")
Christopher Kane: Nikolas Talonpoika è il nuovo CEO...College London prima di cominciare la sua carriera nel Regno Unito all’interno delle agenzie di comunicazione WPP e Publicis come Direttore della clientela internazionale, per clienti come Richemont, L’Oréal e Nesp...
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![]( "Lancel nomina un nuovo direttore della comunicazione")
Lancel nomina un nuovo direttore della comunicazione...Lancel ha nominato Christophe Mayer (ex LVMH e Publicis) come direttore della comunicazione. Mayer dovrà accompagnare il riposizionamento del marchio di pelletteria messo in atto dal
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![]( "Dior entra nella realtà virtuale")
Dior entra nella realtà virtuale...tecnologie. La griffe lancia infatti “Dior Eyes” in collaborazione con DigitasLBi Labs France, l'agenzia digitale di Publicis Groupe. Si tratta di un casco di realtà virtuale, che sarà messo a disposizione a partir...
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![]( "Comptoir des Cotonniers lancia il suo \"fast shopping\" mobile")
Comptoir des Cotonniers lancia il suo "fast shopping" mobile...ordini, ma ha anche un impatto in termini di immagine.Un cartellone di Comptoir des Cotonniers all'ingresso del Drugstore Publicis sugli Champs-Elysées. Foto: FashionMag. Prima ancora di conoscere i risultati di qu...
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![]( "Tom Tailor: Oliver Dietrich wird Global Marketing Director")
Tom Tailor: Oliver Dietrich wird Global Marketing Director...war er als Digital Innovation Director und Integrated Creative Director u.a. bei den Agenturen FHV BBDO, Razorfish und Publicis tätig und wurde mit einer Vielzahl an nationalen und internationalen Marketing-Awards ...
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![]( "Bernard Arnault verleiht den LVMH Innovation Award")
Bernard Arnault verleiht den LVMH Innovation Award...Vadim Rogovskiy, den LVMH Innovation Award 2019. Die 2016 eingeführte Veranstaltung VivaTech wird von der Werbeagentur Publicis und der Wirtschafts- und Finanzzeitung Les Echos organisiert. Diese ist seit 2008 Teil...
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![]( "Outfittery startet neue TV-Kampagne")
Outfittery startet neue TV-Kampagne...Print-Materialien gespielt.Realisiert wurde der Spot mit Poke London um Creative Director Nimo Awil. Die Agentur, die zum Publicis-Netzwerk gehört, arbeitet seit Anfang 2018 für das Unternehmen und hat auch den Re-...
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![]( "AI Masters 2019: Internationale Konferenz zu Künstlicher Intelligenz")
AI Masters 2019: Internationale Konferenz zu Künstlicher Intelligenz...bei der Kundenbetreuung helfen kann, wählt den entsprechenden Workshop aus dem Angebot aus.Schirmherr René Lamsfuß (Publicis Media): "Künstliche Intelligenz wird in den kommenden Jahren alle Branchen revolutioniere...
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![]( "Y/Project wird Ehrengast der Pitti Uomo 95")
Y/Project wird Ehrengast der Pitti Uomo 95...einem Umsatz von 7 Millionen Euro wird vom Investor Gilles Elalouf, dem ehemaligen Direktor der Interactive Strategy der Publicis-Gruppe, unterstützt und verwaltet.
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![]( "Outfittery launcht neuen Markenauftritt")
Outfittery launcht neuen Markenauftritt...Bildsprache: Outfittery hat seinen Markenauftritt mit der Agentur Poke London überarbeitet. Die digitale Agentur, die zum Publicis UK Netzwerk gehört, ist seit Anfang 2018 Lead-Agentur für das Unternehmen.Eines der...
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![]( "Sport 2000: Kuhls übernimmt Marketing und Kommunikation")
Sport 2000: Kuhls übernimmt Marketing und Kommunikation... bei Zalando, der auf Lifestyle und Mode ausgerichteten Agentur Headspace PR sowie der internationalen Werbeholding Publicis tätig. Kuhls berichtet direkt an die Geschäftsführung. Seine Stellvertretung wird Sandra ...
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![]( "Renzo Rosso sucht einen \"Chair Executive Officer\" für Diesel – auf Facebook")
Renzo Rosso sucht einen "Chair Executive Officer" für Diesel – auf Facebook...eines kann: Sitzen. Was, wie Rosso selber erklärt, "nicht so einfach ist". In dem Facebook-Video, das mit der Agentur Publicis Italy entstand, sitzt Diesel-Gründer Renzo Rosso in einem weißen Loft an einem leeren S...
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![]( "Armedangels holt Verstärkung an Bord")
Armedangels holt Verstärkung an Bord...PR-und Social-Media-Aktivitäten und soll eine einheitliche Markensprache etablieren. Bisherige Stationen Winters waren Publicis, Edelmann sowie der Smoothie-Hersteller True Fruits.
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![]( "Auftraggeber am Pranger nach der Tragödie in Bangladesch")
Auftraggeber am Pranger nach der Tragödie in Bangladesch...erscheinen. Es ist also wichtig, dass sie sich dazu bekennen, um die Situation zu klären“, kommentierte Benjamin Martin von Publicis Consultant für die AFP. „Sie können nicht mehr vorgeben, überrascht zu sein“, zu...
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![]( "LVMH 创新大奖揭晓：服务于 Dior 的瑞典直播购物创业公司 Bambuser 获得总冠军")
LVMH 创新大奖揭晓：服务于 Dior 的瑞典直播购物创业公司 Bambuser 获得总冠军...决方案与 LVMH 集团及旗下品牌所面临的挑战相关的初创企业开放。每年，有30位初创企业入围决赛，在汇聚推动全球数字转型的变革者的巴黎Viva Technology科技大会期间，受邀加入LVMH实验室。此重要活动由广告公司阳狮集团（Publicis Group）和媒体集团《回声报》（Les Echos）联合承办，LVMH作为合作伙伴，帮助行业翘楚与初创企业建立强大的关系，并助力它们成长。| 消息来源：官方新闻稿、英文网站 t...
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![]( "LVMH 公布第三届创新大奖赛入围公司名单，四家中国公司入选")
LVMH 公布第三届创新大奖赛入围公司名单，四家中国公司入选...Innovation Award）决赛的 30家公司名单。5月 17日，本次大赛的优胜者名单将在巴黎举办的新兴数字技术贸易展会 Viva Tech 上公布。Viva Tech 是全球最具创新影响力的科技活动之一，由 LVMH 集团联手广告公关巨头 Publicis Groupe（阳狮集团）以及法国传媒集团《回声报》（Les Échos）共同举办。据官方统计，上届峰会共吸引了来自 125个国家的 10万观众、9000家创业公司...
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![]( "第三届 LVMH创新大奖赛将于明年5月举行，报名正式开启")
第三届 LVMH创新大奖赛将于明年5月举行，报名正式开启...Lab（创新实验室）。他们将于5月16日至18日期间在巴黎 Porte de Versailles 展览中心举办的 Viva Technology 科技活动中进行展示，该活动由 LVMH 旗下媒体集团《回声报》和广告公关巨头阳狮集团（Publicis）联合举办。获胜者将活动期间公布，将享受 LVMH 为期一年的指导，并与之建立合作伙伴关系。此外，获奖者和入围的初创公司也有机会加入 LVMH 集团与巴黎创业孵化园区 STATI...
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![]( "法国广告研究机构 Zenith预测： 互联网视频广告投放未来增长最快")
法国广告研究机构 Zenith预测： 互联网视频广告投放未来增长最快...法国广告公司 Publicis 旗下研究机构Zenith近期公布的《Advertising Expenditure Forecasts report of 2018，2018年全球广告支出预测报告（第三季度）》预测，有针对性的互联网广告视频投放将在未来几年成为全球营销市场增长最快的领域。这份报告显示，2018年到2021年，互联网视频营销的增幅将达到18%，广告商们将充分利用目标客户的个人信息资源投放广告。这一增幅是其他互联...
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![]( "法国开云集团的控股公司 Artémis 主导收购专注皇室新闻的法国杂志 Point de Vue")
法国开云集团的控股公司 Artémis 主导收购专注皇室新闻的法国杂志 Point de Vue...Artémis 为首的财团 ，交易的具体细节并未公布。《Point de Vue》是一家报道欧洲各国皇室和上流社会相关内容的法国杂志，主要在法国和比利时发行。值得一提的是，这本杂志由二战时期三位法国抵抗运动的著名人物创立于1945年，他们分别为：Publicis Groupe（阳狮集团）的创始人 Marcel Bleustein-Blanchet、国际反对种族主义和排犹主义联盟的创始人之一 Lazare Rachline 和...
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![]( "欧莱雅集团在巴黎 Viva 展会上集中展示一批科技创新项目")
欧莱雅集团在巴黎 Viva 展会上集中展示一批科技创新项目...器人和用于包装原型的 3D 打印机。关于 Viva Technology Paris第一届 Viva Technology Paris 于2016年6月30日举办，主办方为 LVMH 旗下媒体集团《回声报》和广告、公关巨头阳狮集团（Publicis），LVMH 为主要赞助商。展览将演示最新的数字技术，还有针对 20个不同行业（食品、金融等等）的合作探讨。第一届展览吸引约3万名参观者及200名发言人和与会企业人，被认为是“数字...
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![]( "法国一键式支付解决方案提供商Oyst荣获第二届LVMH创新大奖")
法国一键式支付解决方案提供商Oyst荣获第二届LVMH创新大奖...每年将分两次（每期6个月）迎接这50家初创公司，第一组已经于去年11月进驻了 STATION F。除了免费的办公空间外，这些公司还将获得 LVMH 专家小组的个性化指导和支持。Viva Technology 由 LVMH 集团联手广告公关巨头 Publicis Groupe（阳狮集团）以及法国传媒集团《回声报》（Les Échos）共同举办，今年是第三届。丨图片来源：LVMH 集团官网；Oyst 官网
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![]( "LVMH 首届创新大赛评委名单揭晓：LVMH 主席携手阿里巴巴CEO、苹果零售高级副总裁")
LVMH 首届创新大赛评委名单揭晓：LVMH 主席携手阿里巴巴CEO、苹果零售高级副总裁...Schmidt，思科（Cisco）董事会执行主席 John Chambers 以及 IBM Watson 和 IBM Cloud 高级副总裁 David Kenny 等等。Viva Technology Pairs 由LVMH集团联手广告公关巨头 Publicis Groupe（阳狮集团）以及法国传媒集团《回声报》（Les Échos）共同举办，去年为第一届。 丨消息来源：美国网站 WWD 丨图片来源： Viva Tech...
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![]( "LVMH 集团举办创业创新大赛：像培养年轻设计师一样扶植创业公司")
LVMH 集团举办创业创新大赛：像培养年轻设计师一样扶植创业公司...H Innovation Award），扶持创业公司。据悉，这个奖项的优胜者将从参与第二届新兴数字技术贸易展会 Viva Technology Paris 的公司中挑选。去年，LVMH 旗下媒体集团《回声报》和广告公关巨头阳狮集团（Publicis）联合推出首届 Viva Technology Paris 活动。今年的活动将于 6月15日～17日举行。 LVMH 首席数字官 Ian Rogers 在巴黎爱丽舍宫总统府召开的...
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![]( "业绩连跌6个月之后 宝洁换掉了合作20年的广告公司")
业绩连跌6个月之后 宝洁换掉了合作20年的广告公司...综合道琼斯和广告社最新消息，消费品巨头宝洁公司将把北美大半部分的媒体采购和规划项目移交给宏盟集团，这也就意味着宝洁与合作将近20年的法国集团Publicis（阳狮）正式分道扬镳。
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![]( "Publicis and Wal-Mart launch a strategic partnership")
Publicis and Wal-Mart launch a strategic partnership...French advertising group Publicis and US retailer Wal-Mart Stores unveiled on Tuesday a strategic partnership that will give Wal Mart access to all of Publicis' agencies and resources.
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![]( "L’Oreal проведет тендер по медиаобслуживанию в России")
L’Oreal проведет тендер по медиаобслуживанию в России...ванию на российском рынке, пишет Sostav. В настоящее время рекламным партнером французской группы в России является Publicis Groupe
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![]( "Глава Y/Project станет почетным гостем Pitti Uomo 95")
Глава Y/Project станет почетным гостем Pitti Uomo 95...млн евро (536,8 млн рублей*). Маркой управляет инвестор Жиль Элалуф, бывший директор по интерактивной стратегии группы Publicis.* По курсу xe.com на 11 октября 2018 года.
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![]( "LVMH вручит премию за инновации")
LVMH вручит премию за инновации...президент и генеральный директор LVMH Бернар Арно.Первая выставка Viva Technology 2016, организованная медиагруппами Publicis Group и Les Echos при участии LVMH, собрала ведущих мировых игроков в сфере цифровой тра...
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![]( "Lancel назначила нового директора по коммуникациям")
Lancel назначила нового директора по коммуникациям...Lancel назначила Кристофа Майера (Christophe Mayer), ранее работавшего в LVMH и Publicis, на пост директора по коммуникациям. Он будет заниматься перепозиционированием марки сумок и кожаных изделий, начатым группой...
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![]( "Razorfish создала виртуальную примерочную")
Razorfish создала виртуальную примерочную...Агентство Razorfish, входящее в глобальную сеть VivaKi (принадлежит французскому холдингу Publicis Groupe), разработала виртуальную примерочную, позволяющую покупателям примерять одежду, продающуюся в интернет-мага...
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![]( "Dior vai abrir uma flagship nos Champs-Elysées")
Dior vai abrir uma flagship nos Champs-Elysées...por uma loja da Lancel. Agora está confirmado, a Christian Dior Couture vai assumir este espaço contíguo à farmácia Publicis. Um facto confirmado pela solicitação oficial feita pela marca à Comissão Departamental d...
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![]( "Y/Project será convidada de honra do Pitti Uomo 95")
Y/Project será convidada de honra do Pitti Uomo 95...milhões de euros, é apoiada e liderada pelo investidor Gilles Elalouf, ex-diretor de Estratégia Interativa do grupo Publicis.
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![]( "Natura terá Roberto Lima como novo presidente no lugar de Alessandro Carlucci")
Natura terá Roberto Lima como novo presidente no lugar de Alessandro Carlucci...Lima, que já foi presidente da Vivo, Grupo Credicard e atualmente desempenhava a função de "chairman" do grupo de mídia Publicis, disse a Natura em comunicado. Alessandro Carlucci esteve na empresa por 25 anos, 10...
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![]( "Congresso Brasileiro do Calçado divulga palestras")
Congresso Brasileiro do Calçado divulga palestras...Fórum Couromoda. O criativo Hugo Rodrigues, um dos mais influentes nomes da propaganda e vice-presidente das agências Publicis, irá apresentar a palestra "Transforme Consumidores em Propagadores". Em sua carreira,...
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![]( "Celebridades participam de campanha de doação de sangue")
Celebridades participam de campanha de doação de sangue...e a Bola para um amigo", que ainda conta com a participação de celebridades. A edição deste ano, criada pela agência Publicis Brasil e fotografada por Valerio Trabanco, traz em seu casting Isabelli Fontana, Paulo Z...
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![]( "Karl Lagerfeld veste Coca Light")
Karl Lagerfeld veste Coca Light...estará à venda em pontos selecionados como o Bert’s, Lafayette Gourmet, La grande Epicerie du Bon Marché, Drugstore Publicis, assim como em bares e discotecas.
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![]( "Publicis E-ticaret Yazılım Şirketi Profitero'yu 200 Milyon Euro'ya Satın Alıyor")
Publicis E-ticaret Yazılım Şirketi Profitero'yu 200 Milyon Euro'ya Satın Alıyor...Fransız reklam şirketi Publicis SA yaptığı açıklamada, çevrimiçi perakende sektöründeki nüfuzunu artırmak amacıyla küresel bir e-ticaret yazılım platformu olan Profitero'yu satın alacağını ifade etti.
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![]( "Dior Yeni Paris Mağazası 15 Temmuz'da Açılıyor")
Dior Yeni Paris Mağazası 15 Temmuz'da Açılıyor...bir kaç ay önce açıklanmıştı.Dior’un yeni geçici satış alanı 15 Temmuz’da açılacak ve Cartier butiğinin karşısında, Publicis Eczanesi’nin yanındaki 127 avenue des Champs-Elysées’de yer alacak. Mağazanın ön vitrin d...
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![]( "Publicis obtiene la concesión de medios de LVMH en Francia y Reino Unido")
Publicis obtiene la concesión de medios de LVMH en Francia y Reino Unido...Tras la competencia contra GroupM (WPP), Publicis Média ha obtenido la concesión de medios de LVMH en estos dos mercados clave, que se suman a los derechos paneuropeos con los que ya cuenta (excepto Italia).
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![]( "Gap Inc. nombra a Lisa Donohue como miembro de su junta directiva")
Gap Inc. nombra a Lisa Donohue como miembro de su junta directiva...del mundo. Como ex CEO de Publicis Spine, así como miembro del comité de gestión de Publicis Groupe, dirigió las capacidades digitales, de datos, tecnología y de talento del gigante del marketing.Antes de Publicis Spine, Donohue trabajó como
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![]( "Los anunciantes contemplan el abismo del coronavirus")
Los anunciantes contemplan el abismo del coronavirus...Olímpicos de Tokio y las elecciones de EE. UU,. va rumbo de convertirse en uno de los peores para los gigantes WPP, Omnicom, Publicis e IPG debido al cese de la economía.Los ejecutivos publicitarios declararon a Re...
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![]( "Bernard Arnault, CEO de LVMH, habla sobre blockchain, innovación y espíritu de empresa")
Bernard Arnault, CEO de LVMH, habla sobre blockchain, innovación y espíritu de empresa...Fundada en 2016, VivaTech, como se la conoce comúnmente, se puso en marcha con el respaldo de la agencia de publicidad Publicis y el grupo financiero Les Echos, el equivalente francés del Financial Times, adquirido...
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![]( "Dior abrirá una flagship en los Campos Elíseos")
Dior abrirá una flagship en los Campos Elíseos...pasado por una tienda de Lancel. Hoy se ha confirmado. Christian Dior Couture retoma este espacio contiguo a la farmacia Publicis. Un elemento que valida la solicitud oficial en la Comisión Departamental de Planifi...
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![]( "L'Oréal Argentina se vuelca a la estrategia digital")
L'Oréal Argentina se vuelca a la estrategia digital...en sus objetivos de reafirmar su presencia en el comercio electrónico, L'Oréal Argentina ha confirmado a las locales Publicis y Hoopla (que ahora conformarán HooPlicis) como las nuevas encargadas de su departamento...
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![]( "Comptoir des Cotonniers lanza su \"fast shopping\" móvil")
Comptoir des Cotonniers lanza su "fast shopping" móvil...con una nueva experiencia de compra", afirma Dassiers. Campaña de Comptoir des Cotonniers a la entrada de Drugstore Publicis de los Champs-Elysées | foto: FashionMag Incluso antes de conocer los resultados de la p...
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![]( "Bangladesh: los compradores bajo presión después de la tragedia")
Bangladesh: los compradores bajo presión después de la tragedia...indiferentes ante el drama. Está en sus intereses expresarse para aclarar la situación", comentó Benjamin Martin de Publicis Consultant a la AFP."Ya no pueden fingir sorpresa", sobre todo porque ya ha habido un p...
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![]( "Pinterest, la nueva red social de moda")
Pinterest, la nueva red social de moda...“Todas las marcas deberían interesarse en Pinterest, enfatiza Aurélie de Labarrière, directora de la agencia Pietri Publicis Consultants (Gant, Merc London, C&A, Sojeans, Margaret Howell, Monoprix…), primera agenci...
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![]( "Filorga: Filipe Neves assume direção de marketing em Portugal")
Filorga: Filipe Neves assume direção de marketing em Portugal...Com mais de duas décadas de experiência em publicidade e comunicação em grupos como Publicis e Havas Media Group, Filipe Neves assume agora o marketing do laboratório francês de medicina estética no mercado portug...
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![]( "Anunciantes paralisam face ao abismo do novo coronavírus")
Anunciantes paralisam face ao abismo do novo coronavírus...Olimpíadas de Tóquio e as eleições americanas, parece que será um dos piores para os gigantes da publicidade WPP, Omnicom, Publicis e IPG, à medida que a economia se fecha.Os gigantes da publicidade estão paralisad...
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![]( "Dior vai abrir uma flagship nos Champs-Elysées")
Dior vai abrir uma flagship nos Champs-Elysées...por uma loja da Lancel. Agora está confirmado, a Christian Dior Couture vai assumir este espaço contíguo à farmácia Publicis. Um facto confirmado pela solicitação oficial feita pela marca à Comissão Departamental d...
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![]( "Y/Project será convidada de honra do Pitti Uomo 95")
Y/Project será convidada de honra do Pitti Uomo 95...milhões de euros, é apoiada e liderada pelo investidor Gilles Elalouf, ex-diretor da Estratégia Interativa do grupo Publicis.
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![]( "Olia lança campanha com mulheres portuguesas")
Olia lança campanha com mulheres portuguesas...mulheres falam sobre a forma como os produtos da marca mudaram a sua relação com os seus cabelos. Desenvolvida pela Publicis e produzida pela Playground, esta campanha multiplataformas está a ser divulgada em telev...
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![]( "Bangladesh: as operadoras sob pressão após a tragédia")
Bangladesh: as operadoras sob pressão após a tragédia...es ao drama. Elas têm interesse de manifestar-se para esclarecer a situação", comentou com a AFP Benjamin Martin da Publicis Consultant. "Elas não podem mais fingir que não sabiam", pois que já houve um antecedent...
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![]( "Edited appoints Kofoid new CEO")
Edited appoints Kofoid new CEO...company's transition towards AI-driven conversation intelligence. Previously, Kofoid also held senior leadership roles at Publicis Groupe and DoubleClick/Performics.Karen McCormick, chief investment officer of vent...
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![]( "Publicis snaps up LVMH's media budget for France, UK")
Publicis snaps up LVMH's media budget for France, UK...Publicis Media has beaten the competition of GroupM (WPP) and snapped up the media budget in these two key countries for the world’s number one luxury group, whose European budget it already manages, except for Italy.
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![]( "Gap Inc. appoints Lisa Donohue to board of directors")
Gap Inc. appoints Lisa Donohue to board of directors...agencies. As the former CEO of Publicis Spine, as well as a member of the Publicis Groupe Management Committee, she lead the marketing giant’s digital, data, technology and talent capabilities.Prior to Publicis Spine, Donohue served as global
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![]( "Pentland names new Berghaus brand director as outdoor brand grows")
Pentland names new Berghaus brand director as outdoor brand grows...insights, brand strategy, communications planning and digital design”. He’s also worked for M&C Saatchi in London and Publicis Worldwide in Melbourne “and has been responsible for building global brand campaigns fo...
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![]( "As virus-wary shoppers opt for online purchases, retailers pay the price")
As virus-wary shoppers opt for online purchases, retailers pay the price...companies are on the ropes and can't afford to," said Hilding Anderson, senior director of strategy and consulting at Publicis Sapient.Target stayed open throughout the early stages of the pandemic, but its gross m...
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![]( "Advertisers stare into the coronavirus abyss")
Advertisers stare into the coronavirus abyss...soccer tournament, Tokyo Olympics and U.S. election looks like it could be one of the worst for ad giants WPP, Omnicom, Publicis and IPG as the economy shuts down.Advertising executives told Reuters that clients ar...
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![]( "Rankin launches creative agency, industry heavyweights and key brands are on board")
Rankin launches creative agency, industry heavyweights and key brands are on board...sh production.The one-stop-shop has a staff of 80 and also has leading industry players Richard Pinder (formerly of Publicis Groupe and Crispin Porter) as CEO, and Christine Jones (who was previously at Ogilvy & Ma...
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![]( "Online ad growth seen slowing in 2021 to levels since dotcom bubble burst")
Online ad growth seen slowing in 2021 to levels since dotcom bubble burst...advertising spending is expected to rise by $28 billion in 2019, Zenith said Zenith, owned by French advertising group Publicis, said in a report published on Monday that internet advertising would account for 52% ...
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![]( "Dior to open new Paris store on Champs-Élysées on July 15")
Dior to open new Paris store on Champs-Élysées on July 15...Dior’s new temporary showcase will open on July 15 and is located at 127 avenue des Champs-Elysées, next door to the Publicis Drugstore, opposite the Cartier boutique. The store’s front features a trompe-l'œil repl...
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![]( "Global Alliance for Responsible Media forms to tackle online threat")
Global Alliance for Responsible Media forms to tackle online threat... Global Alliance for Responsible Media will also include media buying agencies from the major ad groups - WPP, IPG, Publicis, Omnicom and Dentsu - as well as the platform owners, the group said on Tuesday at the ad...
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![]( "With U.S. inventories tight, 'Black Friday' drags through November")
With U.S. inventories tight, 'Black Friday' drags through November...increases in the pay, but then that's going to be painful," said Andy Halliwell, senior director of retail at consultancy Publicis Sapient. "That's going to come out of the retailers' margins."JC Penney, which is o...
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![]( "Gap Inc. appoints Lisa Donohue to board of directors")
Gap Inc. appoints Lisa Donohue to board of directors...agencies. As the former CEO of Publicis Spine, as well as a member of the Publicis Groupe Management Committee, she lead the marketing giant’s digital, data, technology and talent capabilities.Prior to Publicis Spine, Donohue served as global
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![]( "Pentland names new Berghaus brand director as outdoor brand grows")
Pentland names new Berghaus brand director as outdoor brand grows...insights, brand strategy, communications planning and digital design”. He’s also worked for M&C Saatchi in London and Publicis Worldwide in Melbourne “and has been responsible for building global brand campaigns fo...
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![]( "U.S. retailers want shoppers to help Santa with curbside pickup")
U.S. retailers want shoppers to help Santa with curbside pickup...Uber drivers have started... delivering packages," said Andy Halliwell, UK-based international retail strategist at Publicis Sapient. "We're seeing sedans driving around streets full to the brim of Amazon parcels o...
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![]( "As virus-wary shoppers opt for online purchases, retailers pay the price")
As virus-wary shoppers opt for online purchases, retailers pay the price...companies are on the ropes and can't afford to," said Hilding Anderson, senior director of strategy and consulting at Publicis Sapient.Target stayed open throughout the early stages of the pandemic, but its gross m...
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![]( "Advertisers stare into the coronavirus abyss")
Advertisers stare into the coronavirus abyss...soccer tournament, Tokyo Olympics and U.S. election looks like it could be one of the worst for ad giants WPP, Omnicom, Publicis and IPG as the economy shuts down.Advertising executives told Reuters that clients ar...
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![]( "Rankin launches creative agency, industry heavyweights and key brands are on board")
Rankin launches creative agency, industry heavyweights and key brands are on board...sh production.The one-stop-shop has a staff of 80 and also has leading industry players Richard Pinder (formerly of Publicis Groupe and Crispin Porter) as CEO, and Christine Jones (who was previously at Ogilvy & Ma...
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![]( "Online ad growth seen slowing in 2021 to levels since dotcom bubble burst")
Online ad growth seen slowing in 2021 to levels since dotcom bubble burst...advertising spending is expected to rise by $28 billion in 2019, Zenith said Zenith, owned by French advertising group Publicis, said in a report published on Monday that internet advertising would account for 52% ...
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![]( "Dior to open new Paris store on Champs-Élysées on July 15")
Dior to open new Paris store on Champs-Élysées on July 15...Dior’s new temporary showcase will open on July 15 and is located at 127 avenue des Champs-Elysées, next door to the Publicis Drugstore, opposite the Cartier boutique. The store’s front features a trompe-l'œil repl...
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![]( "Global Alliance for Responsible Media forms to tackle online threat")
Global Alliance for Responsible Media forms to tackle online threat... Global Alliance for Responsible Media will also include media buying agencies from the major ad groups - WPP, IPG, Publicis, Omnicom and Dentsu - as well as the platform owners, the group said on Tuesday at the ad...
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![]( "Publicis obtiene la concesión de medios de LVMH en Francia y Reino Unido")
Publicis obtiene la concesión de medios de LVMH en Francia y Reino Unido...Tras la competencia contra GroupM (WPP), Publicis Média ha obtenido la concesión de medios de LVMH en estos dos mercados clave, que se suman a los derechos paneuropeos con los que ya cuenta (excepto Italia).
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![]( "Gap Inc. nombra a Lisa Donohue como miembro de su junta directiva")
Gap Inc. nombra a Lisa Donohue como miembro de su junta directiva...del mundo. Como ex CEO de Publicis Spine, así como miembro del comité de gestión de Publicis Groupe, dirigió las capacidades digitales, de datos, tecnología y de talento del gigante del marketing.Antes de Publicis Spine, Donohue trabajó como
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![]( "Los anunciantes contemplan el abismo del coronavirus")
Los anunciantes contemplan el abismo del coronavirus...Olímpicos de Tokio y las elecciones de EE. UU,. va rumbo de convertirse en uno de los peores para los gigantes WPP, Omnicom, Publicis e IPG debido al cese de la economía.Los ejecutivos publicitarios declararon a Re...
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![]( "Bernard Arnault, CEO de LVMH, habla sobre blockchain, innovación y espíritu de empresa")
Bernard Arnault, CEO de LVMH, habla sobre blockchain, innovación y espíritu de empresa...Fundada en 2016, VivaTech, como se la conoce comúnmente, se puso en marcha con el respaldo de la agencia de publicidad Publicis y el grupo financiero Les Echos, el equivalente francés del Financial Times, adquirido...
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![]( "Dior abrirá una flagship en los Campos Elíseos")
Dior abrirá una flagship en los Campos Elíseos...pasado por una tienda de Lancel. Hoy se ha confirmado. Christian Dior Couture retoma este espacio contiguo a la farmacia Publicis. Un elemento que valida la solicitud oficial en la Comisión Departamental de Planifi...
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![]( "Y/Project será el invitado de honor de Pitti Uomo 95")
Y/Project será el invitado de honor de Pitti Uomo 95...euros y está sostenida y dirigida por el inversor Gilles Elalouf, exdirector de la Estrategia Interactiva del grupo Publicis.
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![]( "L'Oréal Argentina se vuelca a la estrategia digital")
L'Oréal Argentina se vuelca a la estrategia digital...en sus objetivos de reafirmar su presencia en el comercio electrónico, L'Oréal Argentina ha confirmado a las locales Publicis y Hoopla (que ahora conformarán HooPlicis) como las nuevas encargadas de su departamento...
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![]( "Comptoir des Cotonniers lanza su \"fast shopping\" móvil")
Comptoir des Cotonniers lanza su "fast shopping" móvil...con una nueva experiencia de compra", afirma Dassiers. Campaña de Comptoir des Cotonniers a la entrada de Drugstore Publicis de los Champs-Elysées | foto: FashionMag Incluso antes de conocer los resultados de la p...
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![]( "Bangladesh: los compradores bajo presión después de la tragedia")
Bangladesh: los compradores bajo presión después de la tragedia...indiferentes ante el drama. Está en sus intereses expresarse para aclarar la situación", comentó Benjamin Martin de Publicis Consultant a la AFP."Ya no pueden fingir sorpresa", sobre todo porque ya ha habido un p...
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![]( "Pinterest, la nueva red social de moda")
Pinterest, la nueva red social de moda...“Todas las marcas deberían interesarse en Pinterest, enfatiza Aurélie de Labarrière, directora de la agencia Pietri Publicis Consultants (Gant, Merc London, C&A, Sojeans, Margaret Howell, Monoprix…), primera agenci...
