×
350
Fashion Jobs
MONALISA ELECTRONIC DESIGN CENTRE PRIVATE
Excellent Job Opportunity For Area Sales Manager- gt & mt
Permanent · Shimla
RRD
Associate Production Manager
Permanent · Chennai
GOKALDAS EXPORTS
Executive - Warehouse (Apparel / Garments Background)
Permanent · Bhopal
NEW ALFA INTERNATIONAL
Foundry Production Manager
Permanent · Dubai
MEDCIS PATHLABS
Medcis Pathlabs is Hiring For Pathology Area Sales Manager
Permanent · Visakhapatnam
PERFECT PUBLISHING SOLUTIONS
Area Sale Manager-b.Tech Fresher-German Mnc -Immediate Joining
Permanent · Bhubaneswar
PERFECT PUBLISHING SOLUTIONS
Area Sale Manager-Denmark Mnc - Medical Device or Hearing Aid
Permanent · Chennai
PEOPLE ALLIANCE WORKFORCE
Area Sales Manager - Cosmetics & Personal Care - Fmcg Industry
Permanent · Bhopal
DESAI ELECTRONICS
Manager Production
Permanent · Pune
PEOPLE ALLIANCE WORKFORCE
Area Sales Manager - Ophthalmic Segment/Ent- Pharma Industry
Permanent · Bengaluru
PEOPLE ALLIANCE WORKFORCE
Sales And Marketing Executive/Asst. Manager -Rigid/Plastics Packaging
Permanent · National Capital Region
BT PRINT PACKAGING SOLUTIONS LLP
Sales Engineer / Businesss Development Manager / Area Sales Manager
Permanent · Faridabad
PEOPLE ALLIANCE WORKFORCE
Area Sales Manager/Asm/Sales Manager- Pharma Industry
Permanent · Chennai
PERFECT PUBLISHING SOLUTIONS
Area Sale Manager-Denmark Mnc - Medical Device or Hearing Aid
Permanent · Surat
PERFECT PUBLISHING SOLUTIONS
Area Sale Manager-b.Tech Fresher-German Mnc -Immediate Joining
Permanent · Mangaluru
NIKE
Partner Management Office (Pmo) General Manager (India)
Permanent · Bengaluru
CARS24
Sales Manager - Kochi,Coimbatore
Permanent · Kochi
SAHAJANAND MEDICAL TECHNOLOGIES
Area Sales Manager
Permanent · Chandigarh
ON TIME SOLUTIONS
Mnc Plastic Industry is Hiring Production Manager (Plastic)
Permanent · Bengaluru
HALONIX TECHNOLOGIES
Area Sales Manager/Territory Manager - Institutional Sales
Permanent · Dehradun
GOKALDAS EXPORTS
Manager - Warehouse (Apparel / Garment Background)
Permanent · Bengaluru
ADIDAS
Director - Finance fp&a Fsf
Permanent · CHENNAI
Published
Feb 9, 2016
Reading time
2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Swatch to launch eyewear with Safilo

Published
Feb 9, 2016

Swatch and Safilo announced on Tuesday a five-year agreement to co-design and develop creative, playful and lifestyle oriented sunglasses, scheduled to launch in spring 2016.


The launch of the collection will be supported by the “I always want more looks” advertising campaign - Swatch


According to the agreement, the Italian group Safilo will develop and manufacture the eyewear in its European production network, and the collaboration will be called Swatch The Eyes. The products will be distributed through Swatch’s global retail network and initially in Safilo’s US retail chain, Solstice, followed by a selection of North American eyewear retailers.

The companies also plan to successively expand Safilo’s distribution into further markets, adding to Swatch Group’s own distribution network.

“This partnership represents a further milestone in our 2020 strategic plan,” said Safilo CEO Luisa Delgado. “We are adding an iconic brand to our portfolio, complementing our presence in the vast and fast growing Mass Cool consumer segment with a unique proposition that leverages the smart, playful, innovative DNA of Swatch.”

Meanwhile, Nick Hayek, president of Swatch, said: “Recreating a success story in Eyewear via the reinterpretation of the category is an exciting challenge. Swatch is globally recognized as a lifestyle brand, expressive and meaningful in the way it captures trends and emotions: beyond timepieces, eyewear also belongs to those product categories that customers enjoy because they merge fun, style and quality.”

The news of Swatch’s diversification comes as watch exports from Swiss brands continue their steady decline following the economic downturn of Hong Kong and China, their biggest market.

Copyright © 2023 FashionNetwork.com All rights reserved.