Sunny Leone gets PETA’s endorsement for cosmetic brand Star Struck
today Jun 27, 2018
Bollywood actress and television host Sunny Leone's cosmetics brand 'Star Struck’ has managed to get People for the Ethical Treatment of Animals (PETA) India's endorsement.
PETA’s cruelty-free bunny logo will be used on the product’s packaging of Star Struck on its packaging, like other leading brands such as Omved, Soulflower, Herbal Strategy, Vicco Laboratories and The Body Shop, a statement said.
The actress had launched her cosmetic line Star Struck in March this year and does not test its products on animals thereby giving it the right to be featured on PETA’s 'Companies That Don't Test on Animals' list.
"Increasingly, consumers today want to be confident their purchases do not support harm to animals. PETA India's cruelty-free logo will help Star Struck proudly show that we are firmly against caging, poisoning (and) killing animals in any tests," Sunny said in a statement.
The Star Struck product range includes lipsticks, glosses, liners, mascaras, eyeliners, and highlighters, among other products.
The Star Struck range is available across the country at leading beauty retailers like Nykaa, Purplle and on e-commerce platforms like Amazon.
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