The US label, owned by VF Corp. since the end of 2020, is adopting a drop model for product launches, one that, according to its management, makes it vulnerable to production and transportation issues.
SMCP has had to deal with plenty of background ‘noise’ of late as issues around its parent company persist. But it’s remained laser-focused on driving sales back to more normal levels and saw some success in Q3.
German sportswear company Puma increased its 2021 sales outlook on Wednesday even as it cautioned that a coronavirus lockdown in Vietnam, port congestion and container shortages were hurting its supply chain.
The Barcelona-based label has put its own employees before the camera lens for the new Mango Committed campaign, asking its design, purchasing and merchandising managers to describe their experience with the company.
Sustainable men’s fashion brand Damensch has expanded its product range with the launch of its new range of menswear, which includes new t-shirts, pyjamas, sweat shorts, joggers, sweatshirts, and hoodies.