Feb 12, 2015
Rimowa: Alessandra Ambrosio transported to Hollywood's golden age
Feb 12, 2015
The luxury luggage brand has enlisted the Brazilian model once again as the face of its latest suitcases.
With its latest campaign visuals, Rimowa goes back in time to the 1920s, a decade associated with the heyday of glamorous movie stars but also with major developments in aviation, a key theme for the luxury brand.
Titled "A Journey through Time," the campaign was shot by photographer Horst Diekgerdes under the creative direction of Rimowa CEO and president Dieter Morszeck.
The black and white photos feature Alessandra Ambrosio wearing flapper dresses, a wavy bob, and long strands of pearls -- in authentic 1920s style. The Brazilian supermodel poses alongside German model Johannes Huebl, who sports slicked back hair and a pencil-thin mustache. Of course, the models pose with the latest Rimowa luggage, the true stars.
To be seen in the latest Rimowa advertising campaign throughout 2015 and 2016, the visuals will also be featured in the brand's look books, available at retail outlets where its luggage is sold.
Ever more in demand, Alessandra Ambrosio regularly graces magazine covers, poses in campaigns and walks the runway for leading fashion brands such as Victoria's Secret and Tamara Mellon, among others.
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