Piquadro goes to United States
Following Paris in 2013, London in 2014, it’s New York’s turn in 2015. Piquadro is getting ready to take the plunge in the United States, the turf of its primary competitor, the American leatherwear company Tumi.
The Italian high-tech bags and accessories brand, primarily focused on the business and travel segment, has found an American partner to assist from an operational point of view in its development in the market, the company said in a statement.
The first step for establishing itself in the United States: opening a flagship store in New York in March 2015. Piquadro says that it has found a prime location at 509 Madison Avenue.
The Italian brand will open in a 1100 ft2 location designed by the Milanese architect Karim Azzabi, who has worked on previous Piquadro stores in Paris, London and Milan.
“Opening a store in New York is an important step for Piquardo in its efforts to build a global reputation for itself," said Marco Palmieri, CEO of the company. "The decision is supported by results from the first half ending on September 30, 2014, which saw turnover grow by nearly 8%," he said without releasing numbers, which will be published in late November.
Listed on the Milan Stock Exchange since 2007, the company from Bologna saw a turnover of 63.05 million euros in 2013, up 12.1% compared to 2012.
With this opening in New York, Piquadro will have 104 monobrand stores worldwide.
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