×
323
Fashion Jobs
ADIDAS
sr. Specialist - Finance Operations Data Management
Permanent · CHENNAI
ADIDAS
Senior Specialist - Finance Operations Data Management
Permanent · CHENNAI
ADIDAS
Senior Specialist - Finance Operations D2C
Permanent · CHENNAI
ADIDAS
Manager, Digital Platform Operations, Apac
Permanent · GURUGRAM
ADIDAS
Senior Specialist - Finance Operations Data Management
Permanent · CHENNAI
MAHLE
Asst. Manager- Production
Permanent · Greater Noida
POLYCAB
Area Sales Manager - Switches & Switchgear - Ahmedabad
Permanent · Ahmedabad
MEDCIS PATHLABS INDIA PVT LTD
Medcis Path Labs is Hiring For Pathology Area Sales Manager-Chennai
Permanent · Chennai
TIME TECHNOPLAST
Area Sales Manager
Permanent · Andheri
LIFE TURN MANAGEMENT CONSULTANT
sr. Manager Production - Sricity, Tada - Mnc Company - Engineering Ind
Permanent · Tada
MCKENZIE
Hiring For Retail Store Merchandiser / Manager
Permanent · Chennai
V2B GLOBAL CONSULTANTS
sr Technician Apparel -Buying Office
Permanent · Gurugram
MANPOWERGROUP SERVICES INDIA
Opening || Horeca Sales Manager || Kolkata
Permanent · Kolkata
ADIDAS
Senior Product Owner - Machine Learning & ai
Permanent · GURUGRAM
ADIDAS
Senior Technology Consultant - Omnichannel
Permanent · GURUGRAM
PUMA
Manager- Warehouse (B2C)
Permanent · Bengaluru
HARMAN FINOCHEM
sr. Manager- Api Production For Srp With Leading Pharma @ Aubad
Permanent · Aurangabad
PNB HOUSING
Area Sales Manager
Permanent · Thane
PNB HOUSING
Area Sales Manager
Permanent · Pune
JM FINANCIAL HOME LOANS LTD
Area Sales Manager - Home Loans
Permanent · Chennai
DANIEL WELLINGTON
IT Support Specialist
Permanent · MUMBAI
DBS BANK
Hiring For Area Sales Manager - Gold Loan
Permanent · Karaikal
Published
Dec 6, 2016
Reading time
2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Moss Bros rebrands suit hire as rental to reach Millennials, will add app, fast delivery

Published
Dec 6, 2016

Moss Bros is aiming to boost growth by investing millions of pounds in its suit hire service and updating it to target a new generation of Millennial men.

The menswear retailer, whose origins are in formal suit hire, is aiming to reach these younger consumers who are less likely to own a suit but will rent one for formal occasion such as weddings and black tie events as well as, increasingly, for job interviews.

Suit hire for job interviews will be part of the new Moss Bros approach - Moss Bros


CEO Brian Brick told the Evening Standard newspaper that the company’s longstanding hire service will be rebranded as “rental” and added that “the appetite for fashion rental is increasing as younger men in particular want to rent a lifestyle.”

Research by shopping centre giant Westfield has shown that around half of Millennials in the London area are prepared to spend £200 a month or more to rent clothes.

Moss Bros will launch its new approach next spring with an ad campaign to support it and an app due by the end of next year. It will also promise to deliver suits to customers within 90 minutes.

The move comes as fashion rental moves up a gear and Millennial customers are increasingly happy to rent rather than own many of the products they use or wear on a daily basis, from streaming music to renting TV box sets and delaying home ownership. Fashion businesses such as Rent The Runway have also tapped into this trend.

Copyright © 2023 FashionNetwork.com All rights reserved.