×
562
Fashion Jobs
CURLYFE BIOSCIENCES
Senior Area Sales Manager
Permanent · Ghaziabad
DIAMOND WHITE CEMENT
Sales Officer/ Area Sales Manager / Sales Manger- Paints & Putties
Permanent · Datia
DIAMOND WHITE CEMENT
Sales Officer/ Area Sales Manager / Sales Manger- Paints & Putties
Permanent · Datia
DIAMOND WHITE CEMENT
Sales Officer/ Area Sales Manager / Sales Manger- Paints & Putties
Permanent · Neemuch
DIAMOND WHITE CEMENT
Sales Officer/ Area Sales Manager / Sales Manger- Paints & Putties
Permanent · Alirajpur
DIAMOND WHITE CEMENT
Sales Officer/ Area Sales Manager / Sales Manger- Paints & Putties
Permanent · Betul
DIAMOND WHITE CEMENT
Sales Officer/ Area Sales Manager / Sales Manger- Paints & Putties
Permanent · Mandla
DIAMOND WHITE CEMENT
Sales Officer/ Area Sales Manager / Sales Manger- Paints & Putties
Permanent · Seoni
DIAMOND WHITE CEMENT
Sales Officer/ Area Sales Manager / Sales Manger- Paints & Putties
Permanent · Alirajpur
DODLA DAIRY
Area Sales Manager - Goa (Milk Sales & Product Sales)
Permanent · Panaji
ASIAN GRANITO INDIA
Area Sales Manager
Permanent · Guwahati
DODLA DAIRY
Area Sales Manager - Mangalore (Milk Sales)
Permanent · Mangaluru
DIAMOND WHITE CEMENT
Area Sales Manager/ Sales Officer/ Sales Manager- Paints & Putties
Permanent · Begusarai
DIAMOND WHITE CEMENT
Area Sales Manager/ Sales Officer/ Sales Manager- Paints & Putties
Permanent · Begusarai
DIAMOND WHITE CEMENT
Area Sales Manager/ Sales Officer/ Sales Manager- Paints & Putties
Permanent · Sukma
DIAMOND WHITE CEMENT
Area Sales Manager/ Sales Officer/ Sales Manager- Paints & Putties
Permanent · Bihariganj
DIAMOND WHITE CEMENT
Area Sales Manager/ Sales Officer/ Sales Manager- Paints & Putties
Permanent · Jehanabad
DIAMOND WHITE CEMENT
Area Sales Manager/ Sales Officer/ Sales Manager- Paints & Putties
Permanent · Sitamarhi
DIAMOND WHITE CEMENT PVT. LTD.
Area Sales Manager/ Sales Officer/ Sales Manager- Paints & Putties
Permanent · Shimla
DIAMOND WHITE CEMENT
Area Sales Manager/ Sales Officer/ Sales Manager- Paints & Putties
Permanent · Jharsuguda
RELIANCE RETAIL
Hiring Territory Sales Manager - Ajio Business - Mangalore
Permanent · Mangaluru
DEC0T0UCH PAINTS LIMITED
Area Sales Manager/ Sales Officer/ Sales Manager- Paints & Putties
Permanent · Kushinagar
Published
Feb 24, 2016
Reading time
2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Milan Fashion Week: request to not take pictures at the show

Published
Feb 24, 2016

An increasing number of brands have radically altered their strategy, making their collections available for sale right after the shows, while some of them are resisting, fighting by whatever means they can against the 'everything, now' tyranny imposed by the Internet.

Italian designer Massimo Giorgetti, who is also the Creative Director of Emilio Pucci, thus added an unusual message to the invitation card to the show for his ready-to-wear brand MSGM, scheduled for Sunday in Milan.

'Do not post any picture please': the card sent by MSGM to journalists - FashionMag photo DM


The text on a black background, headed 'Interlude', the collection's name, invites the audience to "put back [sic] your phone and enjoy the show." "We kindly ask you not to post any image of the show on social media," asked the brand, bucking the current trend for 'see now, buy now'.

The request does seem anachronistic, and its efficacy seems questionable. Other designers have fully grasped this, and simply decided to give up on the ritual and do without a show. Argentinian designer and former DJ Marcelo Burlon, whose streetwear brand Marcelo Burlon County of Milan, launched in 2012, has shown in Milan for the last few seasons, recently announced its withdrawal from the schedule.

He was due to hold a presentation on Saturday, but journalists and bloggers will have to settle for a lookbook and a video. "We were born with social media, and for us they will remain an essential communication tool," explained Marcelo Burlon in a note sent to the press. "We are in the process of evaluating the best way to reschedule our shows, optimising our budgets and taking into account the decisions adopted by other brands such as Tom Ford and Burberry," he concluded.
 

Copyright © 2022 FashionNetwork.com All rights reserved.