×
187
Fashion Jobs
THE SEARCH HOUSE (A DIV OF JSD SEARCH HOUSE PVT. LTD.)
Manager Production-Sheet Metal (Laser /Punching/ Press Break)
Permanent · Bhiwadi
ABHAY INDUCTION TECH PVT LTD
Sales Manager
Permanent · Ahmedabad
FREELANCER PRATIK PARIKH
Opening in Leading Life Insurance Company/ Area Business Manager
Permanent · Gandhinagar
MANISHMEDI INNOVATION
Area Sales Manager
Permanent · Hyderabad
OJB HERBALS
Area Sales Manager
Permanent · Ranchi
LIVE BIOTECH PRIVATE LIMITED
Area Sales Manager, Regional Sales Manager, Zsm
Permanent · Chennai
KM ELECTRONIC CABLES PVT. LTD
Area Sales Manager - Vijayawada
Permanent · Chennai
CTA APPARELS PVT. LTD
Opening For Merchandising Manager- Noida(Garment Export)
Permanent · Noida
CTA APPARELS PVT. LTD
Opening For Merchandising Manager- Noida(Garment Export)
Permanent · Noida
STAR UNION DAI ICHI LIFE INSURANCE (SUD LIFE)
Hiring- Area Manager - Bancassurance- Kolkata Metro
Permanent · Kolkata
NIKKO & CO.
Area Sales Manager /Sales Officers(5-10 Yrs Into Fmcg)
Permanent · Karimnagar
FUTURE GENERALI
Opening For Area Manager in Bangalore With Future Generali li
Permanent · Bengaluru
INFEXN LABORATORIES PRIVATE LIMITED
Area Sales Manager
Permanent · Mumbai
LENSKART
Area Operations Manager
Permanent · Chennai
ADECCO INDIA PRIVATE LIMITED
Job Opening For Area Sales Manager Role For Mnc Company
Permanent · Bengaluru
DR LAL PATHLABS
Area Sales Manager -Chandigarh
Permanent · Chandigarh
JOB INDIA
Regional Manager Sales (Backend Operations)Garments - Gurgaon
Permanent · Faridabad
HERITAGE NUTRIVET LIMITED
Cattle Feed - Area Sales Manager - Salem Location
Permanent · Salem
THINK FIRST DIGITAL
Hiring For Event Production Manager - Mumbai
Permanent · Mumbai
LUPIN
Opportunity For Area Manager - Mass Marketing - Lupin Ltd
Permanent · Pune
SOBHA
Manager - Sales at Sobha Nesara, Kothrud - Pune
Permanent · Pune
MIDAS HYGIENE INDUSTRIES PRIVATE LIMITED
Area Sales Manager - Punjab
Permanent · Jalandhar
Published
Sep 12, 2014
Reading time
2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Icebreaker hires Brian Mecham as US general manager

Published
Sep 12, 2014

Icebreaker has announced the appointment of Brian Mecham as US general manager. He succeeds the New Zealander Lisa Anderson, who "was one of the brand’s first employees" and who has worked for the past 5 years on developing the brand on the American market. She will now return to New Zealand.


Icebreaker, which specializes in functional merino wool apparel, has been hiring more and more executives with outdoors experience in order to boost its growth.

Brian Mecham, for instance, worked for about a decade overseeing US wholesale at Patagonia before joining Black Diamond as head of sales for North America. Since 2013, he has served as vice president in charge of sales for Black Diamond. He will now be based in Portland, where the headquarters of Icebreaker’s US subsidiary is located.

This is the New Zealand company’s second hire within a short period of time. In August, the brand announced the nomination of Peter Ottervanger, who previously served as vice president of Sole Technology Europe (the brands Etnies, Emerica Altamont and ThirtyTwo), as general manager Europe.

During the last edition of the trade show Outdoor Friedrichshafen, Rob Fyve said that the company aimed to double sales within 5 years. In 2014, sales should reach about 140 million euros, or 200 million US dollars.

Growth should be aided by the company’s focus on improving summer collections, among other factors. Especially through the launch of new materials (merino and Tencel blends) and its foray into yoga apparel, the brand’s spring-summer collections should quickly reach 50% of sales as opposed to 30% five years ago.

"We see ourselves as the leader of outdoor merino. We control the supply chain from the farm to the production line," said the brand’s CEO.

Copyright © 2022 FashionNetwork.com All rights reserved.