×
774
Fashion Jobs
LAVYA ASSOCIATES
Area Sales Manager-Agency | Life Insurance-Thanjavur
Permanent · Thanjavur
LAVYA ASSOCIATES
Area Sales Manager-Agency | Life Insurance-Karjat
Permanent · Karjat
LAVYA ASSOCIATES
Area Sales Manager-Agency | Life Insurance-Darjeeling
Permanent · Darjeeling
LAVYA ASSOCIATES
Area Sales Manager-Agency | Life Insurance-Ankleshwar
Permanent · Ankleshwar
LAVYA ASSOCIATES
Area Sales Manager-Agency | Life Insurance-Pali
Permanent · Pali
LAVYA ASSOCIATES
Area Sales Manager-Agency | Life Insurance-Kurseong
Permanent · Kurseong
LAVYA ASSOCIATES
Area Sales Manager-Agency | Life Insurance-Kumbakonam
Permanent · Kumbakonam
LAVYA ASSOCIATES
Area Sales Manager-Agency | Life Insurance-Dausa
Permanent · Dausa
LAVYA ASSOCIATES
Area Sales Manager-Agency | Life Insurance-Siana
Permanent · Siyana
LAVYA ASSOCIATES
Area Sales Manager-Agency | Life Insurance-Tirupur
Permanent · Tiruppur
LAVYA ASSOCIATES
Area Sales Manager-Agency | Life Insurance-Kashipur
Permanent · Kashipur
LAVYA ASSOCIATES
Area Sales Manager-Agency | Life Insurance-Dibrugarh
Permanent · Dibrugarh
LAVYA ASSOCIATES
Area Sales Manager-Agency | Life Insurance-Aurangabad
Permanent · Aurangabad
LAVYA ASSOCIATES
Area Sales Manager-Agency | Life Insurance-Palitana
Permanent · Palitana
LAVYA ASSOCIATES
Area Sales Manager-Agency | Life Insurance-Rajgir
Permanent · Rajgir
LAVYA ASSOCIATES
Area Sales Manager-Agency | Life Insurance-Gandhidham
Permanent · Gandhidham
LAVYA ASSOCIATES
Area Sales Manager-Agency | Life Insurance-Tirupati
Permanent · Tirupati
LAVYA ASSOCIATES
Area Sales Manager-Agency | Life Insurance-Lonavala
Permanent · Lonavala
LAVYA ASSOCIATES
Area Sales Manager-Agency | Life Insurance-Durgapur
Permanent · Durgapur
LAVYA ASSOCIATES
Area Sales Manager-Agency | Life Insurance-Balasinor
Permanent · Balasinor
LAVYA ASSOCIATES
Area Sales Manager-Agency | Life Insurance-Panhala
Permanent · Panhala
LAVYA ASSOCIATES
Area Sales Manager-Agency | Life Insurance-Ranchi
Permanent · Ranchi
Published
Jul 17, 2014
Reading time
2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Coach: first campaign by Stuart Vevers

Published
Jul 17, 2014

Stuart Vevers’ first collection for Coach marks the debut of the collaboration between the American brand and Fabien Baron, the famous French art director based in New York along with his agency Baron & Baron.

The renowned photographer Steven Meisel (Vogue Italia) has worked on the international campaign, which celebrates the media debut of the Stuart Vevers era, whose show in February received a more than promising reception.

Steven Meisel shot in Staten Island for Coach (DR)


The backdrop: the High Line, the famous boardwalk suspended on old railway lines in the Lower West Side for archival images, and Staten Island for Steven Meisel’s photographs.

"New York City is the birthplace of Coach and the city has been the heart of our brand for 74 years,” said Victor Luis, CEO of the company, which is listed on the New York Stock Exchange and in Hong Kong. “I think we managed to create a strong desire for all of Stuart’s designs - both for accessories and ready-to-wear.”

To the right of the image above, one of the most celebrated pieces from the collection. It’s a reissue of a sweater with an image of the Apollo shuttle on the front, originally worn by Danny, a child character in "The Shining," the cult thriller directed by Stanley Kubrick and starring Jack Nicholson.

The campaign also incorporates images by the American artist Joel Sternfeld dating back almost 15 years. Stuart Vevers’ previous employer, Loewe (LVMH group), had also chose to use archival images from artists to market its future collection.

Currently under the creative direction of the British designer Jonathan Anderson, Loewe has also enlisted for Steven Meisel for this fall.

Copyright © 2022 FashionNetwork.com All rights reserved.