Apr 15, 2016
Chloé unveils floaty dresses and summery shades in Sun 2016 collection
Apr 15, 2016
As an extension of its spring/summer 2016 campaign, French fashion house Chloé has captured the carefree spirit of summer in a freshly unveiled "Sun 2016" collection, photographed by Théo Wenner. This range of light and airy holiday-inspired designs will be available exclusively from Chloé stores and from Net-a-Porter.com from April 15.
After setting its spring/summer 2016 campaign among the cobbled streets and mosaic-covered walls of Buenos Aires, Argentina, Chloé has picked the desert-like landscapes of the American Southwest as a breathtaking backdrop to showcase the 14 light, summery pieces of the Sun 2016 collection.
In a campaign shot by American photographer Théo Wenner, "Chloé girls" Annemarieke van Drimmelen and singer Dimphy Janse can be seen hitting the highway as partners in crime on a sun-soaked road trip. The campaign sees the makeshift models striking poses in New Mexico, the Saguaro National Park and Tucson, Arizona.
A boho-chic wardrobe
With Sun 2016, Chloé has set out to capture the carefree, light-hearted vibes of summer with a wardrobe for sun-filled days and balmy nights.
"For this exclusive Sun collection, I imagined bare-shouldered girls in breezy sundresses and blouses, with flyaway drawstrings at the wrists and necklines, alluding to an intoxicating feeling of sun-drenched insouciance," says Clare Waight Keller, creative director of Chloé.
The collection features 14 pieces of ready-to-wear clothing and accessories, including floaty smocked dresses, folk-inspired tops, baggy silk or cotton trousers with paisley prints, and lace-up espadrilles.
Chloé bags get into the spirit of summer too, with models such as the "Drew" and the "Hudson" revisited this season with a graphic-style banana print.
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