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Published
Nov 24, 2014
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Bruno Magli will soon learn its fate

Published
Nov 24, 2014

The Italian footwear brand Bruno Magli will soon learn its fate. Swiss company Da Vinci Invest acquired the renowned Bologna-based company in January 2014, but its efforts to revive the business have been stifled. 
 
With debts estimated at 18 million euros, the financially troubled company requested permission in July to be able to enter into an arrangement with creditors to maintain its business and to prevent bankruptcy.

Bruno Magli was founded in Bologna in 1936


The court of Bologna must decide within the coming days as regards offers, which have been made in the past few months in order save the brand. Stefano Maroni counts among those who have made offers, as anticipated by FashionMag.com August. 
 
Ce dernier dirige GMI USA Corp, une entreprise spécialisée dans la distribution de marques de chaussures en licence, telle Ben Sherman, et commercialise déjà Bruno Magli sur le marché américain.

This latters oversees GMI USA Corp, a company specialized in footwear distribution licenses, such as that for Ben Sherman, and already markets Bruno Magli on the American market.
 
Another offer has been made by US investment firm Carlyle, the Italian branch headed by Marco De Benedetti, according to a report by Sole 24 Ore on Wednesday, November 19. Carlyle has stated that it would like to maintain the production in Bologna. 
 
Via its Italian subsidiary, the firm has invested in fashion through Moncler—a stake that it recently sold, while meanwhile acquiring a majority stake in the brand Twin-Set.

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