Billabong launches collaboration collection with rock legend Iggy Pop
Billabong on Monday launched a collaboration collection with American rock and roll legend Iggy Pop, in partnership with Sony Music and The Thread Shop.
Posters for Iggy’s shows in the 1980s and 1990s largely inspire Iggy Pop x Billabong Lab. The 17-piece apparel and accessory collaboration consists of boardshorts, graphic t-shirts, and pullovers in authentic graphics such as a tiger print leather jacket from the album Raw Power that has been redesigned to be waterproof. In addition, a wetsuit top from the collection named “Wild Thing Glide Skin” combines the brand’s surf DNA and Iggy’s punk spirit.
"We are honored to be working so closely with Iggy on this curated men's and women's collection,” said Scott Hargraves, VP of Global Marketing at Billabong. “He's a true cultural icon, and we hope to pay homage to this living legend through our collaboration."
The Iggy Pop x Billabong Lab collection is available now at specialty stores and on the Billabong website.
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