Bata India Q4 net profit jumps 45 percent to Rs 52 crore
Footwear major Bata India witnessed a 45 percent rise in net profit to Rs 52 crore (approx $7.6 million) for the fourth quarter ended March as compared to Rs 36 crore (approx $5.3 million) it had posted during the same period in the previous fiscal.
Bata’s sales revenue rose to Rs 632 crore (approx $92.5 million) during the quarter from Rs 598 crore (approx $87.5 million) in the year-ago period. For the financial year 2017-18, Bata’s net profit was at Rs 224 crore (approx $32.8 million) as against Rs 159 crore (approx $23.3 million) in the previous fiscal while its revenue stood at Rs 2,636 crore (approx $385.5 million) as compared to Rs 2,497 crore (approx $365.1 million) in 2016-17.
"Bata has had an exciting quarter with its new brand ambassador for Power — Smriti Mandhana who became the face of the new internationally designed collections like Power X0 Rise and Glide Vapor. Our connect with the youth was strengthened via Smriti. Also based on consumer insights, we have been moving ahead on a path of premiumisation by adding technologies like memory cushion & lnsolia,” said Sandeep Kataria, Chief Executive Officer, Bata India Limited.
“We continued to invest in improving customer experience with new international 'Red-concept' stores and breath taking visual merchandising. Our smart pricing strategy and operational cost efficiencies, helped ensure better returns for our stakeholders," added Kataria.
Bata India is the largest footwear retailer in India, offering footwear, accessories and bags. It retails in over 1,290 Bata stores, on bata.in and in thousands of multi-brand footwear dealer stores pan-India.
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