×
327
Fashion Jobs
NITIKA PHARMACEUTICAL SPECIALITIES
Production Manager
Permanent · Nagpur
RAMRAJ COTTON (RETAIL DIVISION)
Area Manager / Cluster Manager - Retail
Permanent · Chennai
ADIDAS
sr. Specialist - Finance Operations Data Management
Permanent · CHENNAI
ADIDAS
Senior Specialist - Finance Operations Data Management
Permanent · CHENNAI
ADIDAS
Senior Specialist - Finance Operations D2C
Permanent · CHENNAI
ADIDAS
Manager, Digital Platform Operations, Apac
Permanent · GURUGRAM
ADIDAS
Senior Specialist - Finance Operations Data Management
Permanent · CHENNAI
MAHLE
Asst. Manager- Production
Permanent · Greater Noida
POLYCAB
Area Sales Manager - Switches & Switchgear - Ahmedabad
Permanent · Ahmedabad
MEDCIS PATHLABS INDIA PVT LTD
Medcis Path Labs is Hiring For Pathology Area Sales Manager-Chennai
Permanent · Chennai
TIME TECHNOPLAST
Area Sales Manager
Permanent · Andheri
LIFE TURN MANAGEMENT CONSULTANT
sr. Manager Production - Sricity, Tada - Mnc Company - Engineering Ind
Permanent · Tada
MCKENZIE
Hiring For Retail Store Merchandiser / Manager
Permanent · Chennai
V2B GLOBAL CONSULTANTS
sr Technician Apparel -Buying Office
Permanent · Gurugram
MANPOWERGROUP SERVICES INDIA
Opening || Horeca Sales Manager || Kolkata
Permanent · Kolkata
ADIDAS
Senior Product Owner - Machine Learning & ai
Permanent · GURUGRAM
ADIDAS
Senior Technology Consultant - Omnichannel
Permanent · GURUGRAM
PUMA
Manager- Warehouse (B2C)
Permanent · Bengaluru
HARMAN FINOCHEM
sr. Manager- Api Production For Srp With Leading Pharma @ Aubad
Permanent · Aurangabad
PNB HOUSING
Area Sales Manager
Permanent · Thane
PNB HOUSING
Area Sales Manager
Permanent · Pune
JM FINANCIAL HOME LOANS LTD
Area Sales Manager - Home Loans
Permanent · Chennai
By
Reuters API
Published
Nov 21, 2022
Reading time
2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Zuckerberg says WhatsApp business chat will drive sales sooner than metaverse

By
Reuters API
Published
Nov 21, 2022

Meta Platforms Inc Chief Executive Mark Zuckerberg told employees on Thursday that WhatsApp and Messenger would drive the company's next wave of sales growth, as he sought to assuage concerns about Meta's finances after its first mass layoffs.


Meta will end its work on Portal smart display devices and on its smartwatches - Reuters


Zuckerberg, addressing pointed questions at a company-wide meeting a week after Meta said it would lay off 11,000 workers, described the pair of messaging apps as being "very early in monetizing" compared to its advertising juggernauts Facebook and Instagram, according to remarks heard by Reuters.

"We talk a lot about the very long-term opportunities like the metaverse, but the reality is that business messaging is probably going to be the next major pillar of our business as we work to monetize WhatsApp and Messenger more," he said.

Meta enables some consumers to speak and transact with merchants through the chat apps, including a new feature announced Thursday in Brazil.

The company did not immediately respond to a request for comment on Thursday's internal forum.
Zuckerberg's comments there reflect a shift in tone and emphasis after focusing heavily on extended reality hardware and software investments since announcing a long-term ambition to build out an immersive metaverse last year.

Investors have questioned the wisdom of that decision as Meta's core advertising business has struggled this year, more than halving its stock price.

In his remarks to employees, Zuckerberg played down how much the company was spending in Reality Labs, the unit responsible for its metaverse investments.

People were Meta's biggest expense, followed by capital expenditure, the vast majority of which went to infrastructure to support its suite of social media apps, he said. About 20% of Meta's budget was going to Reality Labs.

Within Reality Labs, the unit was spending over half of its budget on augmented reality (AR), with smart glasses products continuing to emerge "over the next few years" and some "truly great" AR glasses later in the decade, Zuckerberg said.

"This is in some ways is the most challenging work ... but I also think it's the most valuable potential part of the work over time," he said.

About 40% of Reality Labs' budget went toward virtual reality, while about 10% was spent on futuristic social platforms such as the virtual world it calls Horizon.

Chief Technology Officer Andrew Bosworth, who runs Reality Labs, said AR glasses need to be more useful than mobile phones to appeal to potential customers and meet a higher bar for attractiveness.

Bosworth said he was wary of developing "industrial applications" for the devices, describing that as "niche," and wanted to stay focused on building for a broad audience.

© Thomson Reuters 2023 All rights reserved.