Voonik partners with Truecaller to enhance customers shopping experience

By

Maverick Martins

Published
May 2, 2017

Fashion marketplace Voonik has partnered with leading communication platform Truecaller to allow a smooth experience for new users on Voonik using their Truecaller credentials to one-tap sign up.

Through this strategic alliance, Voonik has integrated with Truecaller's TrueSDK and Truecaller Priority services, said the company in a statement.

The integration with Truecaller Priority will now let customers with the Truecaller app installed on their mobile phones easily identify IVR or delivery verification calls when shopping on Voonik.

"We are pleased to partner with a trusted and popular identity platform like Truecaller that will significantly improve our onboarding and last mile delivery experience with the help of Truecaller's TrueSDK and Priority integrations. This will not only reduce friction in our customer signups but will also help increase the post-order call pick-up rates," said Sreevathsava Reddy, Senior Vice President - Business at Voonik.

Any calls received by users who have placed an order on Voonik, will be clearly marked as 'Voonik's Order Team' or 'Voonik's Delivery Team', and will be color coded in purple that symbolises the colour of the brand.