VLCC appoints Vikas Gupta as CEO

VLCC, a premium beauty and skincare brand has strengthened its leadership team with the appointment of Vikas Gupta as chief executive officer (CEO) with immediate effect.

In his new role, Gupta will be responsible for the overall business growth of the organisation. This is the first major leadership change in the company after global investment firm’s Carlyle’s acquisition of majority stake in VLCC.

Commenting on the appointment, Amit Jain, managing director head at Carlyle India Advisors in a statement said, “We are excited to welcome Vikas as the Group's CEO. He brings muti-decadal, global experience in building leading consumer brands and digital platforms. Vikas will focus on business growth, leveraging technology and customer centricity to bring the best of beauty and skincare propositions to the Indian market. I am confident that the organization will benefit from his leadership.”

Vikas Gupta added, “For over 3 decades, VLCC has put customers at the heart of its approach. We will continue to do that with a clear focus on innovation through cutting-edge science. We will continue to build on our strengths, while also exploring new opportunities for growth and expansion. Our focus will be on creating value for our stakeholders and making a positive impact in the beauty and skincare industry.”

Prior to joining VLCC, Gupta was the CEO of super store by Nykaa. Before that, he worked with Flipkart and Unilever in leadership roles.

VLCC appoints Vikas Gupta as CEO

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