Unbox Shopping Fashion Week to take place in Delhi

By

Isabelle Crossley

Published
Jul 10, 2018

Unbox Shopping Fashion Week will take place in the Finale Arya Auditorium in South Delhi on Sunday, July 29 and will bring together brands and buyers for a fashion showcase.

The event is designed to allow fashion and jewellery brands to promote their label to both a business to business (B2B) and business to customer (B2C) audience. Along with a runway show, a modelling contest will also take place and members of the public are invited to participate in win prizes in several model categories for both children and adults.

Special guests booked for the event include the Bollywood actresses Amita Nangia and Pooja Banerjee. The event’s partner boutique is Sister & Sis Boutique and a live performance will be given by the singer Mitul Kaushik. Model auditions for the event have been ongoing since June 24 and will close at the event on July 29. The main organiser of the event is Dushyant Sehgal.

Unbox Shopping is a multi-brand designer platform that includes an e-commerce site. Featured brands include Being Human, Wrangler, and Portraitt. The business also works in fashion event organising and the upcoming event is designed to both engage potential customers through offering them a change to participate in the model contest and facilitate brand networking.