TrueBrowns collaborates with actor Chitrangda Singh for ‘Maati’ collection

By

Maverick Martins

Published
Sep 26, 2022

Fashion brand TrueBrowns has collaborated with actor Chitrangda Singh for its new festive season collection ‘Maati’. The actor will also be the face of this festive edit.

Maati collection includes co-ord sets, kurta sets, pre-draped sarees with belts, kaftans, long dresses, skirt sets, 3 pieces sets like jacket kurta/blouse sets among others.

Commenting on the collaboration, Chitrangda Singh in a statement said, “TrueBrowns is a brand that speaks volumes about today’s traditional yet modern woman. I have always believed in standing tall and strong because I sincerely feel that women are allowed to make their own choices and decisions. trueBrowns is just that, it resonates with my thoughts and is for the “modern-traditional” woman of today. I am glad to be associated with such a brand in so many beautiful ways.”

Udita Bansal, founder of TrueBrowns added, “This is our first celebrity collaboration, and we could not have asked for someone better suited than Chitrangda to accompany us on this journey. It is extremely fortunate that our vision, design aesthetics, and views have been so in sync and that is reflected in the collection itself. The collaboration has been very harmonious, and we hope that this association is just the first of many more to come.”

Established in 2016, TrueBrowns is an everyday wear brand and sells exclusively through its website.