Tom Ford makeup and fragrances launch in India
today Feb 22, 2019
Tom Ford makeup and fragrance lines have launched in India with Sephora. The brand is now available on Sephora’s e-commerce store and in select stores across the country.
Fashion designer Tom Ford’s luxury makeup and perfume lines have made their debut in India. Partnering with the international multi-brand beauty retailer Sephora for the launch, the brand is currently available in Sephora brand stores.
“When thinking about bringing Tom Ford Beauty to a new market, I really started thinking stylistically, what are the things that really are a part of me right now,” Tom Ford told Vogue India about the launch. “And right now, it is a very luxe, streamlined, minimalism.”
Offline, the brand is currently available in Sephora stores in Mumbai, Chandigarh, Delhi, and Kolkata. A dedicated brand space has been created in these stores for the Tom Ford label which features white marble and dim lighting to fit with the brand’s image and history.
Some of the products that have launched in India include the Classic, Soleil, and Extreme Cosmetic Collections and the Lips and Boys Lipstick Collection which is a range of lipsticks named after famous men including Drake. The Tom Ford Shadow Extreme Shadows range also features as do Tom Ford’s unisex fragrances Black Orchid and Neroli Portofino.
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