Titan’s saree brand ‘Taneira’ strengthens retail presence, enters Chennai market

By

Maverick Martins

Published
Oct 5, 2020

Titan’s saree brand Taneira has expanded its retail presence in the country with the opening of its first store in the southern city of Chennai. This is Taneira's sixth store in southern India and the thirteenth store of the brand in India.
 

The new store located at Express Avenue Mall, Royapettah at Chennai is spread across an area of 1400 square feet. The store houses a vast variety of 2,500 products that include sarees, unstitched kurta with dupattas, blouse, stole, dupatta, stitched kurtas, and more.
 
“Taneira is committed towards the textiles and karigars of the country, which has led to its growth. Having established its presence with 13 stores, we are proud to be pioneers with superior craftsmanship and fine quality products. We are certain that the new store will provide unrivalled experience to our customers,” said Rajeshwari Srinivasan, chief operating officer of Taneira, said in a statement.

Taneira is currently the fastest growing brand from Titan Company Ltd and retails around 3,000 saree designs produced by over 70 weaving clusters across India.
 
Launched in 2017, Taneira currently has 13 stores strong across Delhi, Hyderabad, Bengaluru, Mumbai, Pune, and Chennai. Taneira is also available online with global delivery on its website.