Titan launches ‘Kenneth Cole New York Automatic Fest’ at Shoppers Stop
Titan has launched promotional event ‘Kenneth Cole New York Automatic Fest’ across Shoppers Stop, Lifestyle, and World of Titan. In order to launch a range of 15 new styles and promote the brand’s Spring 2023 collection, the business has tied up with specialist retailers for the pan-India promotion.
The promotion is part of the Titan business’ Valentines Day celebrations and will run until February 19, Indian Retailer Bureau reported. The initiative will run across leading Indian metros as well as online on e-commerce platforms.
The Kenneth Cole New York Automatic Fest will act as the launchpad for the brand’s Spring 2023 collection which features a range of both casual and formal timepieces with mechanical features, skeleton dials, and chronograph styling. The brand is positioned in the premium segment of the market and designs in the new collection include sports watches, pair watches, and watches containing a single diamond. The showcase highlights 30 Kenneth Cole New York watch designs and prices begin at Rs 12,000.
Tata Group watch business Titan Company Limited is the exclusive distributor of Kenneth Cole New York in India. The watch brand retails a wide range of automatic watches for men and women, designed to mix modern design and technology with a classic aesthetic.
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