Timex Group acquires Just Watches to expand reach

By

Maverick Martins

Published
May 19, 2023

Timex Group has acquired Mumbai-based premium retail watch brand ‘Just watches to widen its reach in the Indian market.

The acquisition will see Timex India take over all the physical stores of Just Watches and their e-commerce portal.

Through this acquisition, Timex aims to strengthen its consumer connect & online presence by offering them all the brands from the Group including Timex.

Commenting on the deal, Deepak Chhabra, managing director at Timex India in a statement said, “We are elated to announce our acquisition of Just Watches - this is in line with our future growth plans and hence brings a perfect synergy between the coming together of the two brands. We are confident that the acquisition will provide a wider choice of timepieces to our consumers.”

“Through this business move, at Timex, we are geared up to increase our consumer base countrywide. At Timex, we are focused on becoming a household name that is loved by generations across – from the millennials to the Gen Zs,” he added.

Timex India currently operates 35 exclusive franchised stores under the brand name Timex World. It also retails through 5000 offline trade stores and key online portals.