×
142
Fashion Jobs
SAROJ JALAN
Marketing Strategist
Permanent · KOLKATA
ADD UR CO LLP
Production Manager
Permanent · Chennai
THE GLOBAL ZONE HR SERVICES
Production Manager/ Supervisor/ Incharge
Permanent · Pune
PUMA
Manager - Digital Marketing
Permanent · Bengaluru
THE BANYAN HR CONSULTS
Brand Manager For Leading Women's Wear Garments CO at Coimbatore
Permanent · Coimbatore
LEVI'S
Manager, Retail Merchandising (Ebo)
Permanent · Bengaluru
GLAN MANAGEMENT CONSULTANCY
Senior Buyer Lingerie (Knits Western Wear) - Retail Brand
Permanent · GURUGRAM
JOB INDIA
Asst. Manager E-Com Operations (Garments Retail) Gurgaon
Permanent · Faridabad
VASTRAKALA EXPORTS
Quality Manager
Permanent · CHENNAI
PEOPLE ALLIANCE WORKFORCE PRIVATE LIMITED
Manager / in Charge - Production/Quality/Cutting - Garments Industry
Permanent · Bhiwandi
MINT AND MILK COMMUNICATIONS
Senior Account Executive
Permanent · MUMBAI
PUMA
Manager- Buying (Apparel)
Permanent · Bengaluru
PUMA
Manager- Business Intelligence
Permanent · Bengaluru
PUMA
Manager- Trade Compliance
Permanent · Bengaluru
PUMA
Manager- Supply Planning
Permanent · Bengaluru
PUMA
Senior Manager - Performance Marketing- Marketplac…
Permanent · Bengaluru
PUMA
Regional Sales Manager- Mbo (South)
Permanent · Bengaluru
PUMA
Manager- Returns And Spf Operations
Permanent · Bengaluru
PUMA
Manager Merchandising
Permanent · Bengaluru
PUMA
Project Manager- Operations
Permanent · Bengaluru
PUMA
Manager- Logistics Operations
Permanent · Bengaluru
PUMA
Warehouse Manager-D2C
Permanent · Bengaluru
Published
Jun 24, 2019
Reading time
2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

The Stylease looks to raise Rs 1 crore for expanding its fashion rental business

Published
Jun 24, 2019

The Stylease plans to expand its luxury clothing rental business and is looking for an investment of around Rs 1 crore ($1.4 million) as it aims to grow by 25 percent this year.

The Stylease is expanding its clothing rental business - The Stylease- Facebook


Founded by Jheal Shah in 2016, The Stylease is expanding its business with its initial investment of just Rs 30 lakh. The business’ revenue for the 2019 financial year totalled Rs 10 lakh, Shah told Your Story. The business has counted around 2,000 customers to date and receives close to 5,000 website visits a month and aims to use an investment to expand its services moving forward. 

The business works with a network of designers, dry cleaners, and logistics companies to have clothes redesigned to fit current trends, fitted for the customer, and delivered across the country. The business delivers across metros to Tier 3 locations and also allows customers in more rural areas to have their rental clothes fitted for them at a local tailor. 

“We currently market heavily on social media and are doing smaller offline marketing initiatives by tying-up with other brands and companies,” Shah told Your Story about how the brand is increasing awareness about its services. “We also run AdWords campaigns as well.” Shah said she aims to de-stigmatise rental fashion, especially for the younger generation who may have less disposable income but no less desire to follow trends. 

The Stylease offers a clothing rental service focusing on luxury occasion wear by over 100 brands such as Anju Modi, Mahima Mahajan, Sabyasachi Mukherjee, and Ridhi Mehra. Although the main focus is on Indian designers, the business also carries international western wear brands including Ralph Lauren and Hugo Boss. The business delivers across India and mainly caters to a male and female audience aged 25 and up.

Copyright © 2022 FashionNetwork.com All rights reserved.