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Published
May 25, 2017
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The Collective partners British High Commission for ‘Luxury is Great’ campaign

Published
May 25, 2017

The Collective, a luxury retail chain, has collaborated with the British High Commission to partner with their ‘Luxury is Great’ campaign.


The Collective



The Collective is a super-premium lifestyle retail chain by Madura Fashion & Lifestyle, a division of Aditya Birla Nuvo.

This campaign is part of the Great Campaign that is currently being undertaken by the British High Commission in a bid to foster trade and beneficial relations between both the countries.

The month-long partnership, to promote British brands at the retail chain, will conclude on June 15, the company said in a statement.
 
Internationally acclaimed designers and brands such as Ted Baker, Fred Perry, Hackett London, Alexander McQueen and Simon Carter find a place at The Collective.

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