The Collective expands presence with store in Ludhiana

By

Maverick Martins

Published
Mar 31, 2023

The Collective, a luxury multi-brand retail concept store from Aditya Birla Fashion and Retail Ltd has expanded its presence with its entry into the city of Ludhiana.

The store located at the Grand Walk Mall is spread across an area of 4800 square feet and houses luxury global fashion brands for men and women.

Global brand like Paige and Evisu have made their India entry with this store. Other brands on showcase include Polo Ralph Lauren, Karl Lagerfeld, Ted Baker, Hugo, Love Moschino, and many more.

Commenting on the launch, Amit Pande, brand head of The Collective in a statement said, “We’ve seen a shift in the luxury fashion landscape over the last couple of years, particularly considering the pandemic. We have had an ear on the ground and are expanding our retail footprint to cities where customers want to shop– and Ludhiana is one of those cities.”

“We want to bring our expertise in fashion and customer service to our patrons in this great city, to create a space for them to experience the fashion they enjoy. A curated selection of the best of international fashion is now at Punjab’s doorstep and we are excited to bring these brands to the people,” he added.

The Collective claims to be India’s largest luxury multi brand retail concept with presence across cities in India via its stores and online platform.