×
207
Fashion Jobs
UBRIGHT INTERNATIONAL CO. LTD
Senior Sales Manager 20+ Lakh p.a
Permanent · Pune
JIO
jc Home Lead - Coimbatore & Tiruppur - Sales Manager
Permanent · Tiruppur
ERIS LIFESCIENCES LIMITED
Area Business Manager (Generics)
Permanent · Ahmedabad
DIGIKREDIT FINANCE
Requirement For Sales Manager :: Ahmedabad
Permanent · Ahmedabad
KHOSLA MACHINES PVT. LTD.
Sales Manager-North
Permanent · Sahibzada Ajit Singh Nagar
TRACKON COURIER
Area Sales Manager
Permanent · Vapi
AVANTOR
Area Sales Manager || Patna/Ranchi
Permanent · Ranchi
BDO INDIA LLP
Cnc Manager Production Manager Minimum 14 Yrs to 18 Yrs
Permanent · Chennai
KENT RO SYSTEMS
Corporate Sales Manager
Permanent · Chennai
AS
Opening For Production Manager in Leading Sweets Mfg Company
Permanent · Thane
CENTURY PLYBOARDS (I) LIMITED
Area Sales Manager - Ahmedabad
Permanent · Ahmedabad
SRL DIAGNOSTICS
Territory Development Manager
Permanent · Prayagraj
NATURELAND ORGANIC FOODS PRIVATE LIMITED
Area Sales Manager (Maharashtra)
Permanent · Mumbai
NATURELAND ORGANIC FOODS PRIVATE LIMITED
Area Sales Manager (Madhya Pradesh)
Permanent · Indore
GRAND CHEMICAL WORKS
Area Sales Manager- Jaipur & Lucknow
Permanent · Lucknow
KISHOR EXPORTS
Qam - Quality Assurance Manager For Garment Exports Company
Permanent · Ranchi
MARC LABORATORIES LTD.
Field Sales Officer/Area Business Manager / Regional Business Manager
Permanent · Varanasi
JAYPEE BROTHERS MEDICAL PUBLISHERS PVT LTD.
Area Sales Manager
Permanent · Prayagraj
RUDRAKSHA CERAMICS PRIVATE LIMITED
Area Sales Manager
Permanent · Pune
PROPERTYXPO.COM
Area Sales Manager| Real Estate Portfolio Management | Gurgaon
Permanent · Gurugram
SAHIBANDHU FINTECH SERVICES LIMITED
Area Sales Manager - Sahibandhu
Permanent · New Delhi
HDB FINANCIAL SERVICES
Sales Manager - Alternate Channel
Permanent · Salem
By
AFP-Relaxnews
Published
Jan 15, 2022
Reading time
2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

The Air Jordan 1 is the star of sneaker resales

By
AFP-Relaxnews
Published
Jan 15, 2022

When it comes to sneakers, the Jordan Brand has always been a unanimous hit. This is even more the case with the growth of sneaker resales, and the multiplication of trading platforms. One such site, StockX reveals that the famous Air Jordan 1 remains the most traded style of 2021, while the boom in collaborations has brought another icon, the Jordan 2, back into the limelight.

Archivo


While sneaker brands seem to be doing better than ever, it's still hard to dethrone the Jordan Brand, the fruit of a successful and decades-long collaboration between Nike and Michael Jordan. The resale platform StockX confirms this dominance, revealing that Jordan remains top of trades in the secondary sneaker market in 2021, ahead of two other giants -- Nike and adidas.

However, other brands now have these three behemoths in their sights, starting with New Balance, which, thanks to numerous collaborations and launches, takes fourth place in the ranking of top brands for total trades for the first time in 2021. The brand didn't even make the Top 10 in 2018. Next in line are equally classic brands like Converse (5th), Reebok (6th), Vans (8th), Puma (9th) and Bape (10th).

However, the latter three brands have been pipped to the post by a name that went from being seriously uncool to ultra trendy in just a few years: Crocs (7th), which is now cleaning up in the sneaker and streetwear resale market. StockX even reports that the brand "ended the year with the highest average price premium of any major sneaker brand, with the average pair of Crocs trading for 98% above retail."

In terms of sneakers, the Air Jordan 1 was the most traded style of 2021, ahead of the Nike Dunk, Air Force 1, Yeezy 350, and Air Jordan 4. But some models were also buoyed by the boom in collab creations. This is the case of the New Balance 550, with sales up 20-fold, especially thanks to a partnership with Aimé Leon Dore. Similarly, the Jordan 2 has benefited from the support of the late Virgil Abloh's Off-White label.

Sneakers for all the family

While reselling men's sneakers has always dominated trades on StockX, the platform has seen some changes in 2021, reflecting a drive to expand the resale phenomenon to the whole family. Preschool-size sneaker resells, as well as those for smaller kids, have seen a 150% increase over the previous year, while trades of women's sneakers grew three times faster than men's in 2021. Both trends could continue to grow over the course of 2022.
 

Copyright © 2022 AFP-Relaxnews. All rights reserved.