Ted Baker opens first Indian store in New Delhi

By

Isabelle Crossley

Published
Feb 26, 2018

The British clothing and accessories brand, Ted Baker, has launched its first flagship store in India at New Delhi’s Chanakya Mall.

Ted Baker opened their first Indian flagship store on February 22 at the Chanakya Mall in New Delhi. The brand has been available in India through the multi brand boutique The Collective in Bengaluru for some time but this marks the brand’s first exclusive business outlet (EBO) in the country. The brand has stated that more are to follow this year.

The Ted Baker store is brightly lit and features a modern design that complements the brand’s smart casual clothing. The store carries the brand’s entire handbag line with a special section dedicated to accessories and also stocks men’s and womenswear. Ted Baker’s latest collections include the “colour by numbers” line of handbags and an all-cotton clothing collection for spring.

Ted Baker was launched as a shirts store in Glasgow, UK, in 1988 and the brand has come to for known for its bags and accessories. The brand was launched by Ray Kelvin who remains its CEO to this day.