Tata's Trent incorporates Mas Fashion as joint venture

By

Isabelle Crossley

Published
May 24, 2023

Tata Group’s Trent Limited has incorporated ‘Mas Fashion Private Limited’ as a joint venture with Singapore-based business Mas Amity Private Limited. The new business will manufacture lingerie, sportswear, clothing, and related products in India. 

After announcing the business in January this year, Mas Fashion has been incorporated as a 50:50 joint venture between Trent Limited and Mas Amity Private Limited, Apparel Resources reported. The business launched with a financial consideration of an initial capital of Rs 1 crore.
 
Both businesses have invested equally in the new venture by purchasing 5 lakh equity shares each, priced at a face value of Rs 10 per share. This totals Rs 50 lakh for both Trent Limited and Mas Amity Private Limited. The joint venture business has an initial authorised share capital of Rs 1 crore and this is divided into 10 lakh equity shares which are worth Rs 1 each. 

This India launch will enable Trent Limited and Mas to work together to ameliorate Trent’s capacity to offer fully-owned clothing and lingerie brands in its retail locations. The partnership is also designed to support Mas’ international retail expansion. 
 
“We see significant opportunities to leverage the growing reach of our brands to build a differentiated proposition in lingerie, activewear and related categories,” said Trent Limited’s chairman Noel N Tata in a press release announcing the business’ creation in January. “MAS brings impeccable capabilities and track record in the manufacture of high quality products in this space.