Tata Cliq Luxury partners with De Beers Forevermark

By

Maverick Martins

Published
May 3, 2022

Tata’s luxury fashion and lifestyle e-commerce platform Tata Cliq Luxury has strengthened its jewellery brand portfolio with the launch of De Beers Forevermark on its platform.

With this launch, Tata Cliq Luxury will offer Forevermark’s latest collections across various product categories, including rings, earrings, bracelets, pendants, nose pins, and cufflinks.

Commenting on the launch, Gitanjali Saxena, business head of global luxury at Tata Cliq Luxury in a statement said, “We are delighted to introduce our fine jewellery portfolio with the launch of De Beers Forevermark on Tata Cliq Luxury. With a 130-year legacy of diamond expertise, the brand is synonymous with luxury, exquisite designs, and timeless jewellery. We look forward to offering this iconic brand to our discerning customers and will continue to enhance their overall online luxury shopping experience.”

Sachin Jain, managing director at De Beers India added, “We are delighted to offer De Beers Forevermark jewellery on Tata Cliq Luxury. This partnership has enabled us to reach consumers across the country who are looking at purchasing natural, genuine diamonds. We look forward to this association and hope that Tata Cliq Luxury consumers appreciate our offering.”  

Tata Cliq was launched in 2016 by Tata Unistore, a Tata group business venture. The e-commerce platform sells premium and luxury brands from across the globe.