×
327
Fashion Jobs
NITIKA PHARMACEUTICAL SPECIALITIES
Production Manager
Permanent · Nagpur
RAMRAJ COTTON (RETAIL DIVISION)
Area Manager / Cluster Manager - Retail
Permanent · Chennai
ADIDAS
sr. Specialist - Finance Operations Data Management
Permanent · CHENNAI
ADIDAS
Senior Specialist - Finance Operations Data Management
Permanent · CHENNAI
ADIDAS
Senior Specialist - Finance Operations D2C
Permanent · CHENNAI
ADIDAS
Manager, Digital Platform Operations, Apac
Permanent · GURUGRAM
ADIDAS
Senior Specialist - Finance Operations Data Management
Permanent · CHENNAI
MAHLE
Asst. Manager- Production
Permanent · Greater Noida
POLYCAB
Area Sales Manager - Switches & Switchgear - Ahmedabad
Permanent · Ahmedabad
MEDCIS PATHLABS INDIA PVT LTD
Medcis Path Labs is Hiring For Pathology Area Sales Manager-Chennai
Permanent · Chennai
TIME TECHNOPLAST
Area Sales Manager
Permanent · Andheri
LIFE TURN MANAGEMENT CONSULTANT
sr. Manager Production - Sricity, Tada - Mnc Company - Engineering Ind
Permanent · Tada
MCKENZIE
Hiring For Retail Store Merchandiser / Manager
Permanent · Chennai
V2B GLOBAL CONSULTANTS
sr Technician Apparel -Buying Office
Permanent · Gurugram
MANPOWERGROUP SERVICES INDIA
Opening || Horeca Sales Manager || Kolkata
Permanent · Kolkata
ADIDAS
Senior Product Owner - Machine Learning & ai
Permanent · GURUGRAM
ADIDAS
Senior Technology Consultant - Omnichannel
Permanent · GURUGRAM
PUMA
Manager- Warehouse (B2C)
Permanent · Bengaluru
HARMAN FINOCHEM
sr. Manager- Api Production For Srp With Leading Pharma @ Aubad
Permanent · Aurangabad
PNB HOUSING
Area Sales Manager
Permanent · Thane
PNB HOUSING
Area Sales Manager
Permanent · Pune
JM FINANCIAL HOME LOANS LTD
Area Sales Manager - Home Loans
Permanent · Chennai
By
AFP
Translated by
Nicola Mira
Published
Jun 7, 2021
Reading time
2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Swiss fragrance group Givaudan partners with Alibaba's Tmall

By
AFP
Translated by
Nicola Mira
Published
Jun 7, 2021

Swiss group Givaudan, the world's number one fragrance and aroma manufacturer, announced on Thursday a new partnership with Chinese e-commerce site Tmall, whose goal is to accelerate the perfume creation process by analysing consumer behaviour data.


The new Givaudan factory in Changzhou, China, opened in October 2020 - DR


In a press release, Givaudan said that this fine perfumery partnership with Tmall, which is owned by Chinese e-commerce giant Alibaba, involves the setting up of an innovation laboratory. The Swiss group underlined the high consumer demand for locally designed fragrances on the Chinese market.

“Access to Tmall's consumer data will allow us to stay ahead of trends and to design products for both existing and emerging brands very rapidly,” said Maurizio Volpi, president of Givaudan's Fragrance and Beauty Division, cited in the press release.

Through this partnership, the group is aiming to shorten its product development process. Givaudan indicated that the new laboratory will make it possible to cut the duration of the design process for fine perfumery products from 40 weeks to four.

“We have been monitoring the perfumery market’s development in China for 30 years,” said Yaling Li, in charge of fragrances for China and Korea, pointing out that “there is strong demand today for locally designed products.” Behavioural analysis allows for quick and easy development of trend-based products.

According to Givaudan, this “one of a kind” collaboration has already led to the creation of a new fragrance line inspired by a classic work of Chinese literature, ‘Journey the West’, including two eaux de parfum, a room fragrance and a series of hand and body creams.

Geneva-based Givaudan designs and produces fragrances for leading perfumery brands, as well as scents for personal care products and detergents, and also cosmetics ingredients. It is active in the aromas sector too, with US group IFF and German company Symrise among its major competitors.

Last year, Givaudan generated a revenue of CHF6.3 billion (€5.7 billion at current exchange rates). China is one of the group’s main growth drivers.

Copyright © 2023 AFP. All rights reserved. All information displayed in this section (dispatches, photographs, logos) are protected by intellectual property rights owned by Agence France-Presse. As a consequence you may not copy, reproduce, modify, transmit, publish, display or in any way commercially exploit any of the contents of this section without the prior written consent of Agence France-Presses.