Swiss Beauty names Taapsee Pannu as brand ambassador

By

Maverick Martins

Published
May 16, 2023

Swiss Beauty, a leading beauty brand has named actor Taapsee Pannu as its brand ambassador to strengthen its presence in the beauty market.

With this collaboration, the brand aims to widen its presence across India and confident that the actor’s huge fan base which matches with its consumer group will help fuel growth of the brand.

Commenting on the association, Saahil Nayar, CEO of Swiss Beauty in a statement said, “We are delighted to have Taapsee Pannu as our brand ambassador, as she perfectly embodies our brand's spirit. We are confident that her association with the brand will help us reach a wider set of audience.”

Taapsee Pannu added, “I've always been drawn to products that do more than they cost, and Swiss Beauty truly embodies this principle. Feels good to be attached to the brand and look forward to working together to set new beauty standards that resonate with the modern outlook.”

Swiss Beauty is one of the fastest-growing beauty brands with a strong footprint across India. The brand has a strong online presence and sells on e-commerce websites including Amazon, Nykaa, and more.