Superkicks opens largest store to date in New Delhi

By

Isabelle Crossley

Published
Jul 8, 2022

Multi-brand sneaker retailer Superkicks has opened its largest brick-and-mortar store to date in Vasant Vihar, South Delhi. The 2,400 square-foot store features a traditional-meets-modern design concept.

Superkicks’ new store in Priya Market is, “India’s largest multi-brand sneaker boutique,” the brand announced in a press release on July 8. The store houses a wide selection of sneakers and streetwear by Indian and international brands and is designed to bring together Delhi’s sneakerhead community. 

“We aim to not only provide an excellent retail experience with the space but also rich, cultural and community-led inclusive experiences,” said Superkicks’ co-founder Sangeet Paryani in a press release. “The goal is to balance the two as well as enable them to coexist and flourish to create a unique experience.”

“With the new space, we have so much room to explore and materialise our vision of creating an environment to nurture the budding community,” said Superkicks’ co-founder Nisha Paryani. 

The store was designed by Delhi-based Joint Studio and its interior and façade were inspired by the historic Red Fort. “We wanted to celebrate our heritage and infuse modern simple elements to create a truly unique space,” said the design team in a press release.