×
109
Fashion Jobs
LIMEAPPLE APPAREL
Ecommerce Expert With Digital Marketing Skills
Permanent · CHENNAI
NIKE
sr. HR Operations Specialist
Permanent · Bengaluru
L'OREAL GROUP
Senior Manager - Digital Marketing & D2C, Kerastase
Permanent · Mumbai
NIKE
Senior Dynamic Application Security Tester – Cis, Icc, India
Permanent · Bengaluru
PUMA
Senior Manager - Golf Sales (Cpg-Cobra Puma Golf)
Permanent · Bengaluru
PUMA
Manager - Accounts Payable
Permanent · Bengaluru
PUMA
Senior Manager – Teamsport Sales
Permanent · Bengaluru
NIKE
Lead Technical Product Manager – p&m, Icc, India
Permanent · Bengaluru
PUMA
Manager – Warehouse Operations (Ecommerce)
Permanent · Gurugram
NIKE
Lead Product Manager, India – ed&a Icc
Permanent · Bengaluru
PVH
Manager, Business Solutions
Permanent · Bengaluru
NIKE
Identity And Access Management (Iam) Security Operations Engineer, India – Cis Icc
Permanent · Bengaluru
NIKE
Expert Security Incident Coordinator, India – Cis Icc
Permanent · Bengaluru
NIKE
Data Engineer – ed&a, Icc, India
Permanent · Bengaluru
PUMA
Assistant Business Manager – Puma.Com
Permanent · Bengaluru
NIKE
Senior Software Engineer Iii – Retail Commerce Passplay, India - Consumer & Marketplace Icc
Permanent · Bengaluru
L'OREAL GROUP
Indirect Sourcing Manager
Permanent · Baddi
NIKE
Sap bi Lead Engineer – Sec Tech, Icc, India
Permanent · Bengaluru
NIYOSSHIC LUXURY CONSULTANCY
Social Media Intern
Internship · MUMBAI
SAAHRA
Graphic Design Summer Internships
Internship · NEW DELHI
HEMMING BEE
Fashion Production Intern
Internship · MUMBAI
HEMMING BEE
Fashion Production Intern
Internship · MUMBAI
Published
Dec 12, 2019
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Superdry launches campaign with Indian celebrities

Published
Dec 12, 2019

British clothing brand Superdry, which retails in India through a joint venture with Reliance Brands Ltd, has launched its new campaign titled ‘SD My Way’, featuring a host of Indian celebrities.
 

Superdry launches campaign with Indian celebrities - Superdry


The video campaign with the tagline, ‘Whoever you are, wear it your way’, will feature Kubbra Sait, Jim Sarbh, Aparshakti Khurrana, Tahira Kashyap, and Guru Randhawa. The campaign is expected to give a boost and enhance the visibility of Superdry in India.
 
Through this campaign, Superdry aims to break the norms, celebrate individuality and inspire millennials. The ‘My Way’ campaign will have five acts: To Rise (with Kubbra Sait); To Choose (with Aparshakti Khurrana); To Express (with Jim Sarbh); To Be (with Tahira Kashyap); and To Play (with Guru Randhawa).

“Superdry India has always believed in simplicity and boldness in not just their apparel but the lifestyle that we spin around it. ‘My Way’ exemplifies the simple things that people, especially the much-discussed millennials, can be inspired to emulate, to find an echo to their voices - their distinction and identities,” Superdry said in a press note.
 
“The brand decided to come up with a language that wouldn't be preachy as the internet is flooded enough and wanted the associated artists to bring out their strong individuality to inspire their digital audiences, effortlessly,” it added.
 
Superdry has recently launched its online store in India and also plans to expand its offline presence by opening new stores across India next year.

Copyright © 2021 FashionNetwork.com All rights reserved.