Steve Madden launches ‘#BringMeSteve’ campaign, partners with Tata Cliq
New York-based footwear and accessories brand Steve Madden has partnered with Tata group’s e-commerce platform Tata Cliq Luxury to sells its products online in India.
Steve Madden launched campaign #BringMeSteve to announce the partnership with Tata Cliq. The campaign was promoted by a host of television actors like Surbhi Jyoti, Kishwer Merchant, Pearl Puri among many others.
The latest men’s and women’s collection will have dress shoes, sneakers, casual shoes, and slip-ons.
The entry of Steve Madden has further strengthened Tata Cliq’s luxury portfolio. The online portal already includes brands such as Armani, Furla, Tumi, Hugo Boss, Coach, Seiko, Dune, Michael Kors, and more.
Tata Cliq has plans to add over 150 brands to its luxury portfolio over the next few years. The site delivers across India and also offers pick up delivery options.
Steve Madden currently has around 31 exclusive brand stores across Delhi, Mumbai, Bangalore, Chandigarh, Chennai, Pune, Kolkata, Mohali, Ludhiana, Bhopal, Indore, Vadodara, Kochi, Hyderabad and Zirakpur, and over 100 shop-in-shop counters.
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