Sri Sri Tattva partners with SBI to sell products on Yono

By

Maverick Martins

Published
May 14, 2019

Sri Sri Tattva has got into a strategic partnership with the State Bank of India to sell its products exclusively on its Yono website and mobile application.
 

Through this partnership, Yono users will be able to buy Sri Sri Tattva’s products across different categories such as personal care, fragrance, Byogi apparels, and Shankara skincare products at discounted rates.
 
Sri Sri Tattva is hoping that Yono’s over 20 million user base will help widen its customer base across the country and boost sales going forward.

Commenting on the partnership, Arvind Varchaswi, managing director at Sri Sri Tattva in a statement said, “We are happy to be associated with State Bank of India. Being the largest bank in India, the Yono application by the bank gives us a wonderful opportunity to reach out to more people with our quality range of offerings.”
 
P K Gupta, managing director at State Bank of India added, “I am very happy to announce our strategic partnership with Sri Sri Tattva on Yono. Sri Sri Tattva will make Yono’s online marketplace richer with its organic, wellness & ayurveda product portfolio, giving SBI customers a formidable shopping experience.”
 
Sri Sri Tattva sells natural beauty products and clothing among other FMCG products. It is planning to strengthen its foothold in the Indian market with the addition of 1,000 stores over the next few months.